Retail Consumer Goods Loyalty & Membership

Analysis How Brands Like Apple Use Subscription Services To Simplify Gaming

Instead of buying individual games, consumers can now purchase subscription services to entire gaming catalogues, making the selection process much easier and streamlined

Consumer Goods How An Eco-Friendly Toothpaste Tablet Is Disrupting The Oral Care Space

PSFK sits down with Lindsay McCormick, who founded the eco-friendly subscription dental hygiene brand Bite Toothpaste, for a look at why oral care left much to be desired—and how Bite is meeting new consumer demands for sustainable and non-toxic options

Features Interview: How Feminine Care Company Blume Is Changing The Conversation Around Periods

Swapping 'feminine hygiene' for 'self-care,' subscription service Blume works to de-stigmatize menstruation and sex-ed, positioning itself as a lifestyle partner for teens and providing trusted resources

Loyalty & Membership Target Expands Loyalty Program To Drive In-Store Traffic

The retailer's latest iteration of its loyalty program emphasizes 1% back for customers on their next trip and offers greater benefits

Health Interview: How DTC Sexual Wellness Brand Unbound Is De-Stigmatizing Female Pleasure

PSFK speaks to the co-founder and CEO of Unbound to learn more about female-driven sex tech innovation and using haptics to deliver the experiences female consumers want

Food & Beverage Interview: How Frozen Food Startup Mosaic Is Disrupting The Category With A DTC Subscription Service

PSFK speaks to the founders of the digital-native brand that is working to fix frozen, realizing the potential of the category to offer today's health-conscious consumers convenient and quality options that compromise neither taste nor nutrition

Advertising P&G's Female-Focused Docu-Style Films Aim To Reinvent Advertising

P&G is launching a Hulu-exculsive documentary-style series called "Queen Collective," promoting gender equality through film while merging content with advertising

Delivery & Logistics Magic Spoon Cereal Offers Grocery Store Shoppers Healthy DTC Alternative

The online-only brand is capitalizing on the current DTC-friendly retail climate, bypassing the supermarket aisle to sell its healthier version of a classic kids breakfast

Home Upstart CPG Brands Set The Trend Towards Reusable Household Products

Taking sustainability to the next level, refillable and non-toxic household product brand Blueland is set to disrupt an entrenched industry by changing consumer behavior

Grocery, Convenience & Supermarket Amazon Shoppers Can Return Items Unpackaged At Designated Whole Foods Desk

Amazon is testing shipping and receiving desks at Whole Foods locations to increase its flexibility and convenience for customers

Merchandising & Curation Target Expands Online Merch With Third-Party Vendor Marketplace

To stay afloat next to the likes of Amazon and Walmart, the big-box retailer is the latest to launch a third-party selling platform, which it will curate for higher quality and integrate into its existing site

Interview Interview: Subscription Essentials Service On Enabling Consumers To Shop Their Values

Grove Collaborative CEO explains how he identified an unmet consumer need for an easy way to shop sustainable, healthy and environmentally friendly products, and how the company is meeting it with a personalized, subscription-based service

Beauty PSFK Tracker Proves Innovative Physical Retail Experiences Put Brands At The Top

Consumer sentiment analysis shows that retailers with leading-edge store designs are seen as most innovative

Infants Brandless Offers Shoppers More Categories And Membership Options

The "brand tax-free" retailer launches premium baby and pet assortments with new price points as well as an optional subscription service, diversifying its inventory while optimizing convenience

?>