Jurassic World AR Game Drives Players Into Walmart And AMC Locations
An immersive mobile game based on the new Jurassic World movie gives users points for visiting certain businesses, using Google Maps' latest interface to let players find virtual dinosaurs as well as battle other gamers in real time
Save the Date: On January 16, 2019 PSFK will host a special half-day event centered around our upcoming Future of Retail 2020 report, which will provide a roadmap on how to combine physical retail with an invisible layer of technology-driven service.
Clare Jones is the Chief Commercial Officer for what3words, the world's first addressing system designed for voice. By assigning every 3m x 3m square in the world with an address made of three words from the dictionary, people can give the "3 word addresses" to route cars or to use as an address for online ordering. It is being used by governments globally as an official addressing system.
At PSFK 2017, Studio Industries CEO Mike Lee teleported us in a time machine to the grocery store of the future, where experiences will reign over products
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In our latest podcast episode show, we look at a new retail concept that takes a different approach to customer engagement
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