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Every year, PSFK explores the most important topics in retail and the customer experience. For 2019, our annual event will unpack the rise of the Direct-To-Consumer business and examine three key pillars that define this space.
This major technology company offers many opportunities for brands, including: Google Lens AI-powered software that can detect an object through a mobile phone’s camera and prompt unique actions or suggestions. Google Assistant Google’s life-like voice-based assistant, which is currently connected to over 400 million devices, lets brands build Actions to connect directly with its users Google Maps Platform Google’s recently revamped Google Maps API Platform includes maps-based, industry-specific solutions, such as asset tracking and ridesharing Google ARCore Google’s AR platform for Android was released in 2018 and already has more than 60 app releases from major brands