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Do You Know How To Show Up As A Purpose-Led Brand?

A roundup of strategies from PSFK's CX Playbook lay the foundation for brands looking to build purpose-driven campaigns, products and experiences that inspire consumer engagement and long-term loyalty

Event

Save the Date: On January 16, 2019 PSFK will host a special half-day event centered around our upcoming Future of Retail 2020 report, which will provide a roadmap on how to combine physical retail with an invisible layer of technology-driven service.

January 16, 2019 | New York City
Expert

Peter is the founder and CEO of Bug Labs, the developer of a suite of open-source software products to increase the productivity and functionality of connected devices. Bug Labs’ flagship product “freeboard™” is a cloud-based “Internet of Things” development platform that lets businesses easily incorporate new digital services to their connected products. Through Bug Labs’ services, businesses eliminate time spent testing and adjusting prototypes as further iterations are done with more useful user data. Peter is also a founding member of the growing open-source hardware movement that encourages the sharing of design specifications so that hardware can be recreated by others. Prior to starting Bug Labs, Peter founded and served as CEO of Antenna Software, which grew to become one of the largest mobile enterprise software companies in the U.S. Peter received his BA in economics from Brown University. Check out his exclusive interview with PSFK & HP/HP Matter here!

Video

At PSFK 2017, Peloton Co-Founder and COO Tom Cortese discussed how the company aims to utilize the power of Web 2.0 to marry the comfort of home fitness to the high-energy engagement of celebrity-run classes.

September 27, 2017

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