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Interview: Perry Ellis Shoppers Can Ask Alexa What To Wear

In an interview with PSFK, Marketing Manager Alexandra Lee explains why Perry Ellis created a voice-activated skill that provides men with curated, real-time advice that integrates seamlessly with their daily routine, and that, in turn, is helping inform the apparel brand's online and offline store experience

Event

Special event centereon winning strategies for DTC retail

January 16, 2019 | New York City
Video

Meredith Ferguson informs brands that in a world that is becoming more commoditized, stewardship can serve as a major differentiator, especially amongst young people of color

August 30, 2018

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