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Retail Food & Beverage Loyalty & Membership

Interview: Blue Apron's VP of Brand Experiences On Creating Memorable Culinary Activations

Food delivery service Blue Apron, whose convenient one-box meal kits have brought high-end meals to millions of millennial kitchens, is using its activation at this year's New York Wine & Food Festival to delight consumers and build its reputation as a serious culinary tastemaker

Event

Every year, PSFK explores the most important topics in retail and the customer experience. For 2019, our annual event will unpack the rise of the Direct-To-Consumer business and examine three key pillars that define this space.

January 16, 2019 | New York City
Video

President of Research & Strategy Scott Lachut and Strategist Conner Dial help us navigate using bots in customer service apps

May 8, 2018

Ideas We Are Tracking

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about the PSFK Creative Intelligence Platform

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