Retail Home Gen Z

Home Op-Ed: Reinventing The Smart Home Sector With Intuitive & Proactive Technology

Using analysis pulled from our research reports, PSFK founder Piers Fawkes shares his insights on why the potential of the connected home never materialized, and how tech companies can more seamlessly and successfully serve the needs of today's consumer

Design Digital Platform Brings The Sharing Economy Ethos To Interior Design World

A London-based home-decor sharing platform is enabling consumers to rapidly refurbish their homes, and is poised to change the dynamics of the interiors industry by embracing the sharing economy concept

Advertising IKEA Is Dropping Furniture Collections Like It's Nike

Homeware co seems to be taking a sneaker-company approach to its sales and marketing by testing hip limited editions in the market

Advertising Our CXI 2018 Agenda Announced!

The speakers cover three broad topic areas which we describe as Design & Experience, Insights Into Humanity and Reframing Business

Fashion & Apparel Gender-Free Store Removes Binary Labels From Shopping Experience

The Phluid Project in Manhattan is a curated retail space and community hub for non-binary expression

Gen Z Op-Ed: Brands That Score On Social With Gen Z Will Win Wall Street, Too

Meredith Chase, VP of client strategy at Swift, explains what standout social media means for a brand's bottom line with the rise of Gen Z consumers

Delivery & Logistics Leading The Next Wave Of Wellness With Gender-Inclusive Sex Essentials

Eva Goicochea, co-founder and CEO of sexual wellness startup Maude, speaks to PSFK about the Gen Z demand for inclusive brands in our Forecast Z report

Retail Is Big Tech Squeezing Out Startup Competition?

Young firms struggle to compete as deep-pocketed companies like Facebook and Amazon clone products and consolidate their power

Gen Z IKEA's Back-To-School Ad Is A 25-Minute ASMR Video

Soothing sounds are used to showcase IKEA products

Cafe & Restaurant Robot Staves Off Loneliness For Chronically Ill Children

A Norwegian startup company has created an automaton that helps children with long-term sickness be part of normal life again

Innovation Peter Sena II: How Context-Rich Experience Design Is Opening Up Brand Opportunities

The founder of innovation & design firm on how to shift from creating 'louder ads' to doing things that ladder up to better brand experiences

Design Macy’s Venture Targets the 13 Through 22-Year-Olds Among Us

Gen Y and Gen Z are the U.S. retail giant's target via a new phygital concept store, where blow-dry bars and 3D printing converge.

Luxury Shawn Parr: What Have You Done Today to Make Someone Feel Special?

The head of Bulldog Drummond on how simple acts of kindness can build brand and consumer loyalty

Technology Physical Button Brings IFTTT Commands To The Real World

If there's one task you do on the Internet all the time, you may be able to do it with the press of just one bttn.

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