Retail Home Loyalty & Membership

Beauty Op-Ed: Why Retailers Must Bring Their In-Store Experiences Back To The Future

Direct-to-consumer brands embrace old-fashioned brick and mortar, meanwhile inspiring legacy retailers to create immersive retail playgrounds that merge curation with technology

Consumer Goods Upstart CPG Brands Set The Trend Towards Reusable Household Products

Taking sustainability to the next level, refillable and non-toxic household product brand Blueland is set to disrupt an entrenched industry by changing consumer behavior

Health Interview: How A Membership-Based Personal And Household Care Brand Is Democratizing Non-Toxic Living

Society Products is dedicated to enabling non-toxic living for all, using a subscription model that enables low costs for members on natural cleaning and personal care

Home Wayfair Sale Shoppers Can Watch Live-Streamed Furniture Reviews

The digital-native home goods retailer's second annual spring sale offers customers live video content and an extended duration

Automotive How Brands Like Tesla Are Bringing Owners Closer To Their Pets With Everyday Integration

From PSFK's Engaging Millennial Pet Owners report, here's how innovative brands are helping make pets a part of everyday life, from cat-calming car radios to tech-enabled dog houses

Loyalty & Membership IKEA Rental Program Heightens Sustainability And Convenience

The company is pursuing its eco-friendly and affordability goals with a trial rental service in Switzerland, letting customers return used furniture to be refurbished and leased

Brand Activation & Immersion How Brands Like Chanel Reinvent The Store To Make Luxury More Engaging

In the following excerpt from PSFK's 2019 New York Retail Innovation Guide, find out how luxury retailers from Gucci to Ralph Lauren are using digital integrations and immersive installations to communicate the brand’s heritage and craftsmanship and drive engagement

Delivery & Logistics Furniture Rental Startup Appeals To Millennials With Quality Wares And Value-Added Service

Wallet- and eco-friendly subscription-based company Fernish promises mobile young consumers a better furniture experience, offering free delivery and assembly as well as the ability to swap out items

Food & Beverage Brandless Offers Shoppers More Categories And Membership Options

The "brand tax-free" retailer launches premium baby and pet assortments with new price points as well as an optional subscription service, diversifying its inventory while optimizing convenience

Merchandising & Curation How Brands Like Floyd Drive Loyalty By Involving Consumers In Product Development

Retailers like Target and Sephora are turning to consumers in order to gather data, gauge desires and develop product assortments or experience offerings

Post Purchase Service & Support How Brands Like Volvo Add Meaningful Value To Customers' Lives

Top retailers like Volvo and Alibaba are fostering loyalty by offering services that make them invaluable parts of their customers' lives, launching programs like memberships offering exclusive experiences, rewards and support

Retail Customers Of Self-Storage Co Can Rent Out Their Stored Items

Omni is promoting active storage, letting customers charge each other for use of their stowed-away goods, incentivizing business while also encouraging the repurposing of unused items

Delivery & Logistics Wayfair's Loyalty Program Provides Members Next-Day Furniture Delivery

Aiming to drive engagement with its primarily online presence, the home wares retailer is launching its own loyalty program with perks like no-minimum free shipping and affiliate benefits

Fashion & Apparel How Luxury Brands Like Fendi And Sephora Are Engaging Customers With Immersive Pop-Ups And Conventions

From Roman piazza-inspired pop-ups to 'phygital' interactive experiences, retailers are continuing to develop immersive activations that showcase as well as educate consumers on the latest product offerings