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Interview: Shopping Platform MASSE Lets Friends Share Product Recommendations

To help consumers wade through the overabundance of items available online and avoid unreliable reviews, MASSE is enabling social commerce between friends and family to share and recommend products

Event

PSFK’s Future of Retail 2019 Conference will serve as the cornerstone event for New York Retail Innovation Week, an inclusive calendar of events in NYC this January that will provide a learning platform for executives working at retailers and brands.

January 13, 2019 | New York City

Ideas We Are Tracking

Digital-first mattress company Tuft & Needle launches new collection available exclusively on Amazon
eBay adds home installation and assembly to delivery service options
Elizabeth Shaffer. Co-Founder, Masse
Plants and greenery continue to rise in popularity among millennial consumers, with new stores and “plantfluencers” to meet demand
Amazon Prime members account for 67% of the shopping public in the US, spending an average of $83 per month
Rich Fulop. CEO, Brooklinen
Ikea study suggests that 35% of urban-dwelling consumers feel uncomfortable or unhappy in their own homes
Farhad Manjoo. Technology Columnist, The New York Times
According to a survey of 100 top online retailers, digital native brands should be expected to open about 850 brick and mortar stores over the next five years
Pantone announces a new color collection of “Metallic Shimmers” for fashion, interior and product design
Target is launching a new private label line of home essentials, all priced at $2 or less
92% of millennial pet owners buy gifts for their pets, and among those, 52% purchase gifts at least once a month
Experts wonder if current growth in the fast furniture market – Burrow, The Inside, or Maiden Home, for example – is sustainable
Amazon launches its own direct-to-consumer mattress brand, joining a crowded field of disruptors including Casper and Leesa
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