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Kit-Kat Helps Mitigate Delayed Travelers' Woes With Free Candy

As a way to improve the customer airport experience while providing advertising for the candy brand, passengers at the São Paolo airport can scan their boarding pass and receive a treat if their flight is delayed

Event

Save the Date: On January 16, 2019 PSFK will host a special half-day event centered around our upcoming Future of Retail 2020 report, which will provide a roadmap on how to combine physical retail with an invisible layer of technology-driven service.

January 16, 2019 | New York City
Expert

Todd Kaplan is the Vice President of Marketing with PepsiCo. He is also the leading marketer for LIFEWTR, a water brand of Pepsi's that works with emerging artists to turn each water bottle into a space for unique art.

Video

At PSFK 2017, Peloton Co-Founder and COO Tom Cortese discussed how the company aims to utilize the power of Web 2.0 to marry the comfort of home fitness to the high-energy engagement of celebrity-run classes.

September 27, 2017

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