Transactions & Payments

Brand Activation & Immersion PSFK's New Gen Z Playbook Is A Guide For Brands To Meet The Needs Of The Next Generation

From breaking boundaries to empowering young creators, entrepreneurs and activists, companies are transforming their brand experience to align with Gen Z’s unique needs and values

Analysis This Pop-Up Lets Budget-Conscious Consumers Trade Their Clothes

The Comfort Swap Shop, a London pop-up run by Cosmopolitan, ELLE and laundry brand Comfort, focuses on issues of sustainability and accessibility in the fashion industry

Beauty Brands Like Urban Outfitters Are Encouraging Loyalty With Integrated Rewards

Meaningful rewards integrated into consumers' broader lifestyles are fostering loyalty and engagement with leading brands and their products, both in-store and online

Fashion & Apparel How Peer-Driven Marketplaces Like Depop Build Online Relationships

Platforms that allow buyers and sellers to interact online are becoming increasingly popular, driven by young shoppers who prefer social retail experiences

Cafe & Restaurant Expert Insight: How App-Based Mobile Ordering Could Save Declining Room Service Sales

In the second part of our interview with the founder of Bbot on-site food delivery platform, PSFK gleans insights into applications of the service in the travel and hotel space, helping hungry guests connect with the food they want

Banks, Insurance & Financial Services Banking Customers Can Now Open An Account Using Just A Selfie

With the power of facial recognition AI software, bank NatWest allows its customers to open a bank account by snapping a picture

Food & Beverage The Turnkey Tech That Lets Customers Purchase Top Liquor Brands Online, Directly

PSFK speaks to the founder of the first company to integrate directly with liquor brand's sites, making it possible for consumers to buy online from the likes of Moët Hennessy, Clos19, Dom Perignon and more, while generating key data for targeted innovation

Customer Experience Journey From Starbucks To Barneys, Brands Are Revamping Loyalty To Give Shoppers VIP Treatment

Big name brands are upgrading reward programs providing exclusive events and personalized products to promote shopper loyalty

Loyalty & Membership PSFK Research Paper Launch: Exploring The New E-Commerce Experience

From e-tailoring to lifestyle-integrated rewards, fashion and apparel brands are leveraging a range of technologies to create optimal user experiences

Consumer Insights What Consumers Really Want From Restaurants? PSFK Asked

Working in tandem with Suzy, our insights show that diners are increasingly embracing choice, flexibility and convenience...

Retail Sezzle Reworks Shopper Credit & Purchasing

Sezzle's "buy now, pay later" solution promotes financial responsibility among younger consumers, empowering them to meet immediate purchasing needs without using credit.

Merchandising & Curation Blockchain-Backed Sneakers Will Reward Customers For Completing Surveys, Social Media Promotions

Paris-based Satoshi Studio is developing the first blockchain sneakers which will allow customers to track the shoe's entire history, and help thwart counterfeiting in an industry rife with it

Delivery & Logistics How Restaurants Like Chipotle Are Shrinking Waits With In-Step Pickups

These brands are making mobile ordering even more convenient with dedicated areas meant for quick, effortless pickups

Features Five New Strategies For Restaurants And Retailers To Surprise And Delight Customers

From becoming a lifestyle partner to digital innovation, here are five key actions to transform your food service or any business for today's consumer landscape

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