Hotels, Hospitality & Travel

Brand Activation & Immersion Floyd furnishes select Airbnbs to let customer experience its products IRL

The direct-to-consumer furniture startup Floyd partnered with homesharing marketplace Airbnb, furnishing the homes of some of their favorite properties across the US with Floyd furniture so that potential customers could experience it in a real-life home setting.

Fashion & Apparel How Brands Are Tapping The Power Of Community Through A New Kind Of Exclusivity

PSFK has spotted a trend bubbling up at the confluence of exclusivity and community, where brands retailers are tapping into the ephemeral and the human with unique networks as a remaining way to differentiate and connect more deeply

Automotive ParkStash connects drivers to local residents with spare parking spots

ParkStash is a peer-to-peer platform that connects drivers to local residents and businesses with spare parking spots. Drivers set their location and time preference in the app to see a list of available spaces and their price. After booking the spot, they get the host’s contact info and address, along with directions. Drivers can find hassle-free parking spots and even reserve them in advance, while hosts can earn passive income from their unused parking.

Hotels, Hospitality & Travel Spinlister peer-to-peer platform helps cycling-enthusiasts easily book nearby bikes while traveling

Spinlister is a peer-to-peer bicycle rental service that makes it easy to find a bike while traveling. Users can search by local area, ride type and availability dates to find a bike near them and them book and pay through the platform. Spinlister offers insurance to cover damage or theft.

Home Pay-by-minute hotel app Recharge extends its service to private residences

Recharge, the pay by-the-minute hotel stay app, has extended its service to include private residences. Homeowners can list their property on the platform to make their spaces available for sharing by the hour. In return, listers can earn money by renting their home to the company’s trusted network of travelers and residents while they are out of the house.

Luxury Peer-to-peer marketplace Luxnow brings luxury experience and items to the rental industry

LUXnow is a peer-to-peer rental marketplace that allows members to rent high-end assets, such as exotic cars, homes and yachts, from other members. Users browseLUXnow’s curated selection of luxury inventory and choose their desired rental. A LUXnow agent then contacts them to assist and ensure that everything goes smoothly on the day of. In addition to rental service, members of the LUXnow community receive invitations to exclusive private events.

Store Experience & Design NYC's TWA Hotel Opens A Retro Chalet-Themed Rooftop Experience

Designed to transport guests to a 1960s ski lodge, the in-airport accommodations' rooftop pool, bar and ice rink amenities invite guests to relax and sip cocktails while watching jets take off

Consumer Goods Why Your Peer-To-Peer Play Will Determine Your Brand's Vitality In 2020 & Beyond

Whether through added services, resale marketplaces or showrooms, brands are increasingly recognizing the imperative to make a P2P Play in order to enhance their overall customer experience and create more meaningful, long-lasting relationships with consumers

Banks, Insurance & Financial Services Consumer Expectations For Retail Experiences In 2020 And Beyond

In partnership with Suzy, PSFK research reveals that tomorrow's consumers will expect increasingly personalized and localized offers and experiences that go beyond mere transactions

Design VisitEngland x VisitScotland collaborate with the Alzheimer's Society to offer travelers with dementia an enhanced tourism experience

UK travel companies VisitEngland and Visit Scotland partner with the Alzheimer’s Society to debut a Dementia-Friendly Tourism Guide to improve people with dementia’s lives. The tour offers a travel experience with increased independence to enhance the travel experience while accommodating to dementia patient travelers’ needs by decreasing disorientation and confusion.

Shopper Education & Assistance Delta Air Lines improves in-flight experience for deaf community by marking crew members' uniforms with sign language symbol

Delta Air Lines marks in-flight crew member’s uniforms with sign language symbols to indicate whether or not the attendant understands sign language. The designation improves the in-flight experience for the deaf and hearing impaired community by connecting the language on a global scale.

Technology Metromatics' LCD bus displays enable transportation for visually and hearing-impaired commuters

Australia’s Metromatics designs MetroSpec LCD bus displays with hearing loop and text to voice services to make transportation more inclusive to the visually and hearing impaired commuter. The bus displays also showcase real-time travel and passenger information to alleviate the qualms of traveling.

Advertising Join PSFK For Our Annual New York Retail Innovation Week Festival In January 2020

Get immersed in our city-wide festival that showcases the most creative and progressive thinking around retail and consumer experience innovation

Beauty Why The Next Decade Has The Potential To Be The Most Inclusive Yet

After a year of progress, inclusivity is poised to change the face of retail and beyond. Here's how the industry is implementing next-gen tech and innovation to enable diverse and flexible experiences that accommodate all