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Virtual Reality Advertising

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How Multi-Sensory Experiences Enhance The Drinking Game

From VR goggles to gummy bear edibles, wine and spirits brands are creating entire immersive experiences around their alcohol products to fight declining consumption

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A talk from Scott Bedbury at PSFK 2017 stresses the importance of transparency in a country that has fallen prey to “alternative facts”

September 27, 2017

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