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Visitors To New Balance's L.A. Pop-Up Can Indulge Their '90s Nostalgia

The sneaker brand hosted a four-day pop-up in Los Angeles featuring '90s-themed immersive experiences to promote its recently launched x-90 shoe

Event

Special event centereon winning strategies for DTC retail

January 16, 2019 | New York City
Video

Customers want to connect with the people behind a premium product or brand so they can understand the product better, argues Adam Pritzker of Assembled Brands

August 17, 2018

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