Videos: PSFK Future Of Retail 2015 NYC

Gavin May, Alexander Rea, and Lorelei Bandrovschi of Co:Collective explain how you can use your brand's story to create your retail strategy

Tristan Pollock of Storefront says that pop-up stores give creatives a chance to participate in open dialogue

David Blumenfeld of Westfield Labs goes through the benefits of installing one-touch, interactive displays for a new kind of window shopping

Tim Rodgers of +rehabstudio shows how data and devices can bring back the familiarity of old-school grocery shopping

Peter Rivera of Infusion Digital Agency explains how technology can help build more loyalty and a better brand experience

Nikki Kaufman of Normal explains how her company makes customization faster, scaleable and more affordable