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Leveraging Social Commerce Chris Bennett of Soldsie details how Instagram is allowing customers to shop through purchasable posts
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Creating a Physical Experience in a Digital Way Courtney Lapin of Westfield Labs goes through the benefits of installing connected glass displays for a new kind of window shopping
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How to Influence In-Store Sales through Mobile Margot Landsdorf of Shopkick explains how mobile phones can be used to influence consumer behavior—both before and during an in-store experience
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With Direct Shipping, Less is More Liam Casey of PCH International speaks on why changing distribution models will promote hardware innovation
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How Brands Can Interact with Space Better Tristan Pollock and Erik Eliason of Storefront explain how the rise of the sharing, local, and on-demand economies are making space more accessible to smaller brands
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Joining, Not Interrupting, the Conversation on Mobile Pablo Slough of Google explains why user experience, relevant ads, and insightful measurement can all improve a retailer’s mobile presence