Videos: PSFK Conference London 2012

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Katrin Baumgarten: Creating Technology That Has A Mind Of Its Own

At PSFK CONFERENCE LONDON, designer Katrin Baumgarten shared her interest in anthropomorphized objects and machines.

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Stan Stalnaker, Hub Culture: To Fix Finance, We Must Disrupt Money

Stalnaker presents his own digital currency Ven at PSFK CONFERENCE LONDON and explains how a new monetary system could help remedy our current financial woes.

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Panel: What Do Young Creatives Expect From The Modern Office?

Scott Lachut, led a panel of ‘Young Creatives’ that involved an open discussion with some of Britain’s emerging talent who are on the brink of entering the real world

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Diana Verde Nieto, Posotive Luxury: Using Data For Good

Data has become a four-letter word when it comes to online shopping — consumers often have to worry about companies selling their personal information or hackers stealing their account information; however, Diana Verde Nieto of Positive Luxury, an online boutique, has found a way to redeem the term. At PSFK CONFERENCE LONDON, she shared how […]

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Tamara Giltsoff: How Sustainability In Business Evolved Into ‘Impact Opportunity’

Tamara Giltsoff at the PSFK CONFERENCE LONDON addresses how large organizations can incorporate sustainability into their business with stubborn consumers

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John Pugh, Boehringer Ingelheim: Restrictions Force Us To Be Creative

John Pugh shared his first experiences with the Pharma industry, from which he learned two things: the formal atmosphere is intimidating and ACDC is good for your career

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Debbie Forster, Apps For Good: How The Youth Generation Is Transforming Mobile Technology

Who better than today’s youth to address issues such as bullying and social insecurities? And they’re doing it through design, creating apps that could change their reality and ours. Debbie Forster, Chief Operations Officer at Apps For Good, leads the organization that works in tandem with school curriculum to offer young students the opportunity to […]

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Jonathan For, Pearlfisher: Why Low Tech Innovation Is The Future

At PSFK CONFERENCE LONDON, Johnathan Ford of Pearlfisher explained how designers and creative companies can use low-tech innovations to transform poverty and barren space

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Matt Web, BERG: Little Printer Prints Miniature Newspaper

Matt Webb, CEO and Principal at BERG, introduced their upcoming technology — an electronic gadget that’s even cuter (and more high tech) than a Tamagotchi, at PSFK CONFERENCE LONDON that already has a waiting list: “Little Printer,” a mini-printing press with orange feet and a smiling face.

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Technology Will Save Us: Helping People Consume Less Technology By Making It Themselves

At PSFK CONFERENCE LONDON 2012, the founders discussed how they are breaking down the barriers between everyday people and the mysteries of technology

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Jason Milligan, Sesame Workshop: Why Kids Learn Best Through Doing

After 42 seasons of innovative, award-winning children’s television, Sesame Street is still pushing the limits of technology and its educational capacity. Jason Milligan, creative director and head writer at Sesame Workshop, presented their latest and greatest technological advancements at PSFK CONFERENCE LONDON.

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Dhani Sutant: Transforming Mundane Technology Into Interesting Objects

Modernist principles often preach that “form follows function,” but artist Dhani Sutanto, who spoke at PSFK CONFERENCE LONDON thinks otherwise; his ideology, “form over function” looks to transform drab technologies into more personal and interesting objects that we could use in our daily lives. Sutanto presented two of his designs: first, an Oyster Card ring, […]

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Richard Banks, Microsoft: Managing Our Digital Legacies

Microsoft’s Richard Banks discusses the complications of information ownership and the transformation of the family heirloom to something more digital at PSFK London

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James Tichenor & Josh Walton, Rockwell Group: How To Tell Stories Through Social & Interactive Spaces

At PSFK CONFERENCE LONDON, the duo demonstrated how the future of architecture involves combining physical spaces with virtual inputs and outputs.

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Jess Butcher, Blippar: Turning Everyday Items Into Interactive Advertising Platforms

At PSFK CONFERENCE LONDON, Jessica Butcher, CMO and Co-Founder of Blippar, gave live demonstrations of the augmented reality app, which allows users to interact with images and objects in a way never possible before. For example, a user could hold their phone over a pack of gum and image would ‘come to life’ with digital […]

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Dan Germain, Innocent Drinks: How Details Are The Key To Brand Story-Telling

Dan Germain from Innocent Drinks showed how important it is to tell human stories to shape and develop a brand at PSFK London

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Mikko Martikainen, Sayduck: Virtual Shopping Is The Future Of Retail

At PSFK CONFERENCE LONDON, Mikko Martikainen, co-founder and CEO of Sayduck Ltd., addressed the inconveniences of online shopping

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James Fairbank, Rapha: When Branding Means Living Life

The biking lifestyle brand’s Marketing Director introduced his company to this year’s PSFK CONFERENCE LONDON attendees.

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Julian Thomson, Jaguar: Keeping True To ‘Old Fashioned’ Brand Values Will Help Spur Creativity

Julian Thomson, Head of Jaguar Advanced Design, has no shortage of professional experience or talent but has found a lack of innovation in his field and is telling us all about it at PSFK London