Videos: PSFK Future Of Retail 2014

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Brian Williamson, Foursquare: Why Location Is The New Cookie

Brian Williamson explains the future of the service and how it’s offering location-specific retailing empowers retailers to add another another element into the marketing mix:

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Michael Boeke, Braintree: How to Design a Great Mobile Retail Experience

Michael Boeke of Braintree talks about mobile design on a more intimate level.

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Katie Stratton, Google: Bridging The Gap Between All-Knowing And Far-Reaching

Katie Stratton talked about retailers using Google Helpouts to provide 24/7 customer service.

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Tim Weingarten, The Hunt: Making Images Shoppable

Tim Weingarten, founder of The Hunt, talks about the importance of context in the social shopping experience.

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Carrie Whitehead, Zappos Labs: On Using Every Channel as a Place to Help

Zappos Labs’ product strategy manager spoke about how channels in the path to purchase can be used for communication with customers.

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Bradley Voytek, Uber: The Importance of Knowing One Thing About Everybody

Bradley Voytek explains in this PSFK event video how the firm crunches passenger information to deliver outstanding service.

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Tim Voegele-Downing, Avery Dennison: Getting It Right Before Making It Great

Tim Voegele-Downing reveals some creative methods of tracking inventory.

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Laura Jones, Google Shopping: Crafting An Analog Experience Online

Laura Jones speaks about bringing the real-life shopping experience to shopping with Diane von Furstenberg using Google Hangouts.

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Chris Bennett, Soldsie: Using the Tools Already at Your Disposal

Chris Bennett talks about using a social platform’s innate qualities to sell products.