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Videos: Webinars

  • The Gen Z Playbook Webinar Video The Gen Z Playbook Webinar Video

    PSFK President of Research and Strategy Scott Lachut guides viewers through the 50+ page loyalty report, which decodes Gen Z’s changing priorities and provides a strategic framework that brands and retailers can use to redesign their brand experiences for this new generation of consumers.

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  • The Food Service Debrief Webinar Video The Food Service Debrief Webinar Video

    PSFK President of Research & Strategy Scott Lachut and Senior Strategist Penn Whaling guide viewers through the 25+ page report detailing how fast-casual restaurants are leveraging cutting-edge technology to meet personal tastes

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  • Loyalty Debrief Webinar Video Loyalty Debrief Webinar Video

    PSFK President of Research & Strategy Scott Lachut and Senior Strategist Penn Whaling guide viewers through the 20+ page report detailing how brands and retailers are reimagining their loyalty programs as long-term investments in their most valuable customers

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  • Shopper Data Debrief Webinar Video Shopper Data Debrief Webinar Video

    PSFK President of Research & Strategy Scott Lachut and Senior Strategist Penn Whaling guide viewers through the 30+ page report detailing how retailers can leverage new tools to capture shopper data in the physical store

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  • Automotive CX Debrief Webinar Video Automotive CX Debrief Webinar Video

    In the latest webinar, Senior Strategist Penn Whaling and Strategist Conner Dial guide viewers through the 30+ page report that serves as a roadmap for how to improve the car-buying and ownership journey

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  • Store Experience Design Debrief Webinar Video Store Experience Design Debrief Webinar Video

    In the latest webinar, PSFK Founder Piers Fawkes, Senior Strategist Penn Whaling and Strategist Aver McCaffrey guide viewers through the 50+ page report showing how retailers can design physical stores that drive engagement and sales in the digital age

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  • Future of Retail 2019 Report Webinar Video Future of Retail 2019 Report Webinar Video

    PSFK President of Research & Strategy Scott Lachut and Senior Strategist Penn Whaling unpacked the DTC opportunity by examining key trends that will impact everything from supply chain and technology infrastructure to store design and service to CRM and loyalty systems

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  • The China Debrief Webinar Video The China Debrief Webinar Video

    PSFK Senior Strategist Penn Whaling and Strategist Conner Dial guide us through the 80+ page The China Debrief, which shows how Alibaba, JD and Tencent are innovating along the purchase path

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  • Last-Mile Delivery Debrief Webinar Video Last-Mile Delivery Debrief Webinar Video

    PSFK President of Research & Strategy Scott Lachut and Strategist Conner Dial  explore how innovative brands and retailers are eliminating time-consuming supply chain hierarchies, consolidating communication and inventory across channels and leveraging data-enabled technologies

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  • Retail Health & Wellness Debrief Webinar Video Retail Health & Wellness Debrief Webinar Video

    PSFK President of Research & Strategy Scott Lachut and Senior Strategist Penn Whaling reveal how brands and retailers can incorporate a range of health and wellness-related offerings to meet growing consumer demand

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  • Content & Commerce Debrief Webinar Video Content & Commerce Debrief Webinar Video

    PSFK President of Research & Strategy Scott Lachut and Senior Strategist Penn Whaling guide viewers in how they can work to treat content and commerce as conjoined parts of an evolved retail ecosystem

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  • Occasion-Based Marketing Debrief Webinar Video Occasion-Based Marketing Debrief Webinar Video

    PSFK President of Research & Strategy Scott Lachut and Senior Strategist Penn Whaling guide viewers through a framework for brands and retailers to use relevant occasions and events to build long-term consumer engagement

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