Shopper Marketing & Promotion

• Analysis Engaging the New Luxury Consumer
• Analysis PSFK’s Monthly Roundup Explores Robot Caretakers, Experimental Citizenship, At-Home Fitness Wars & More
• Advertising This Lingerie Startup Invites Fans to Become Influencers with a ‘Creators’ Platform
• Case Study Netflix’s Drive-Through Haunted House Provides a COVID-Safe Immersive Activation
• Case Study Walmart Takes Its Online Summer ‘Camp’ into Fall with Immersive Halloween Activation
• Case Study Amazon Studios Welcomes Fans to a Virtual Murder Mystery Experience
• Analysis Engaging Consumers with Interactive Digital Experiences
• Analysis Bringing Retail to Life Virtually in Shoppers’ Homes
• Case Study Taco Bell Leverages AI to Personalize Digital Menus for App Members
• Case Study Machine-Learning Ecommerce Experience Creates Custom Fashion Feeds
• Advertising Estée Lauder’s Branded Arcade Gamifies Consumer Discovery of New Serums
• Analysis How Automakers Changed Gear As The Car-Buying Journey Drifted