During a webinar on Friday, June 22 at 12pm EST, the PSFK research team will be presenting findings from our newest trends and innovation debrief, the Shopper Marketing Debrief, in anticipation of its launch.
This report explores how brands are utilizing technology to better understand consumers’ in-home shopping behavior, applying these insights along the new, digital-enabled paths to purchase. From advanced CRM systems to visual search tools and virtual consultations, brands are seizing the opportunity to influence shopper behavior and positively impact sales.
11.50am – “Doors” Open Online
12pm – Presentation Begins
12.40pm – Slack Q&A with Attendees
1pm – Webinar Closes