PSFK iQ. Where Innovators Turn for Research.

PSFK's custom market research saved us a considerable amount of time scanning the industry to understand what tech solutions were present around the world. As a result, we were able to complete a robust due diligence around providers; and currently we are building a business case to implement this technology into the organization.

Loving my PSFK iQ experience, the competitive intelligence and actionable insight. Great breadth of research, useful for finding answers to pressing business questions around consumer behavior and retail sales, and IQ is also great for go exploring for deeper insights. Like walking through a bookstore or library, sometimes it's nice to just browse. I use PSFK's market trends and market research studies as an inspiration tool in my job. It's been awesome to connect with their team and level up my own thinking.

We have syndicated research subscriptions to various knowledge and information platforms, but PSFK stands out with fresh, highly relevant content and retail industry trends reports. Our business strategy decks and thought pieces are strongly influenced by the knowledge we gain from the market research firm PSFK. PSFK iQ gives us the confidence that we need to tackle any client need within short notice.

PSFK answered our custom market research brief perfectly and then some. We met with the research team on the ask around consumer behavior. The market research company delivered in two parts to ensure they were meeting our expectations. This quick turn response helped us determine which parts we wanted to take on an important internal initiative.