Pets As Family

Pets As Family

In this show, Piers Fawkes explores how trends impacting human lives are also influencing the pet space.

Piers Fawkes, PSFK
  • 12 february 2018

As our living arrangements evolve, so do the relationships that we have with the animals we bring in to our homes. In this show, PSFK Founder and Editor-In-Chief Piers Fawkes explores how trends impacting human lives are also influencing the pet space.

To help set some context, he speaks to David Cunningham of VisioCap whose investment firm specializes in the pet sector.

After speaking to  David, Piers also wanted to talk to some pioneers at the forefront of innovation in the pet sector. So he connected with Ed Hall who founded the pet-tracking system Petrics and  Yaroslav Azhnyuk, the CEO of a hardware start-up that creates Petcubes.

So how will all this health engineering, wellness tracking and customized meals develop? Check out this research paper on Pet Trends for more insights.

As our living arrangements evolve, so do the relationships that we have with the animals we bring in to our homes. In this show, PSFK Founder and Editor-In-Chief Piers Fawkes explores how trends impacting human lives are also influencing the pet space.

+home
+Innovation
+pets
+Public

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.