In this episode, executives at Reddit, Floyd, Snapchat and Johnson & Johnson discuss how they leverage key aspects of social media and social commerce in their retail strategy

In this show, made in partnership with the IPG Media Lab, a group of experts from leading brands explores social media as a key retail strategy for engaging and connecting with consumers, for startups and legacy brands alike.

Hear from executives at Reddit, Floyd, Snapchat and Johnson & Johnson about how today’s consumers want to interact with brands, the importance of establishing a one-to-one connection, the future of visual search and much more.

In this show, made in partnership with the IPG Media Lab, a group of experts from leading brands explores social media as a key retail strategy for engaging and connecting with consumers, for startups and legacy brands alike.

Hear from executives at Reddit, Floyd, Snapchat and Johnson & Johnson about how today’s consumers want to interact with brands, the importance of establishing a one-to-one connection, the future of visual search and much more.