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Podcasts

Podcast: Why REI Is Opting Out Of Black Friday To Build Its Brand

In this episode, REI's EVP details how the brand is fostering engagement by putting purpose before profit, instead prioritizing customer wellness to drive value

november 8, 2018

Podcast: Why A Digitally Native Beverage Co Made The Leap Into Brick And Mortar

In this episode, Dirty Lemon founder and CEO Zak Normandin shares how his health-focused drink brand is opening a text-to-order, checkout-free store in New York city

november 2, 2018

Podcast: How To Own The Retail Life Cycle

In this episode, PSFK shares its extensive research in the continuously evolving retail landscape, highlighting the importance of flexible yet unified distribution channels that cater to consumer fluidity between brands' digital and physical outposts

october 26, 2018

Podcast: How Bonobos Embodies Its 'Fit For Every Man' Ethos

In this show, Bonobos' co-president explains how the brand's dedication to optimal fits for all sizes combined with its commitment to price parity distinguishes the retailer in the premium menswear space

october 11, 2018

Podcast: Retail Meets Modern Health & Wellness Demands

In this show, PSFK shares insights from its Retail Health & Wellness debrief webinar, examining the unmet needs of modern-day consumers in this space as well as how brands can meet them

september 20, 2018

Podcast: Synching Physical Retail With Digital

In this episode, founder and CEO of HERO Adam Levene speaks about how his company helps retailers synch their in-store associates with customers shopping online to provide virtual assistance, as well as assists retailers with integrating their physical and digital outposts

september 19, 2018

How Walmart's Exclusive Digital Concierge Service Aims To Transform The Future Of Retail

In this episode, Jetblack CEO and co-founder Jenny Fleiss explains how her members-only service aims to revolutionize how people shop by combining the convenience of ecommerce with the customized attention of a personal assistant

september 4, 2018

Podcast: Driving Commerce With Content

In this show, PSFK shares insights from its Content & Commerce Debrief webinar, examining new ways retailers are using content to drive consumers down the purchase path

august 16, 2018

How A Blockchain-Based Platform Helps Retailers And Shoppers Use Their Data

In this episode, founder and CEO of Shopin Eran Eyal discusses how his company aims to build a "decentralized Amazon" of sorts, creating universal shopper profiles to improve the e-commerce experience while allowing brands and their customers to own their personal data.

august 14, 2018

Using Occasions To Sustain Deeper Consumer Engagement

PSFK’s Occasion-Based Marketing Debrief provides a framework for brands and retailers to use relevant occasions and events to build long-term consumer engagement

august 3, 2018

Nike's Store of the Future

Heidi O'Neill explains how Nike is using localized data and personal services to cater to its consumers' lifestyles and tastes, as well as its mission to synthesize the best of digital and physical into one optimized store experience

july 30, 2018

Podcast: Driving DTC Loyalty Through Total Transparency

In this show, Igor Bekker of natural baby product brand MADE OF explains how his direct-to-consumer business drives brand value and builds customer confidence by focusing on sustainable, ethically-sourced, quality ingredients, as well as offering shoppers all of the data to back up its claims

july 23, 2018

Podcast: Home At The Top Of The Sales Funnel

Building rapport with shoppers at every touchpoint along the purchase path is crucial for a brand's success, a process that PSFK's Shopper Marketing Debrief details in this show

july 5, 2018

Podcast: How Virtual Reality Brings People Closer

In this show, founder of High Fidelity Philip Rosedale explains the potential of virtual, blockchain-based platforms to revolutionize how people interact, ultimately providing the means to bring people around the globe together and foster new communities

june 29, 2018

Podcast: Outdoor Voices Takes AR Into The Wild

In this show, VP Kevin Harwood of Outdoor Voices explains the brand's Trail App, an AR service that encourages shoppers to venture outdoors to specific locations where they can view exclusive athleisure products in 3D, as well as the company's mission to provide experiential shopping

june 25, 2018

Podcast: The Power Of Scent In Elevating The Customer Experience

Fragrance experts explain how retailers are focusing on integrating elements of scent into their brand and product experiences to further engage customers

june 19, 2018

Podcast: Presenting A New Vision For Customer-Brand Journeys

In order to establish a loyal consumer base in today's customer experience landscape, brands need to dig deeper, becoming an integral part of their consumers’ lifestyles

june 14, 2018

Podcast: Augmenting The Reality Of Live Performance

Keith Lawler, co-founder and creative director of Firstage, explains how his AR mobile application serves not only to allow music fans on-demand access to their favorite musicians, but also helps support artists in the entertainment industry

june 7, 2018

Podcast: How NASA Invents The Future

In this interview, NASA advisor Ariel Waldman explains how she pioneers the future of space travel by concentrating on the latest discoveries and explorations here on Earth, uniting concepts from different disciplines to fuel innovative ideas and projects

june 5, 2018

Podcast: eBay's Approach To DTC

Shopping-engine's VP of design talks about how he is using platforms like conversational commerce to create innovative experiences for his customers, bringing to life a new way to shop with eBay.

may 27, 2018

Podcast: A Cryptocoin To Stop Amazon

SHOP, a Blockchain-powered commerce platform, aims to level the playing field for brands

may 24, 2018

Better Customer Service With Bigger Data

In this interview, Co-Founder Rob May discusses how Talla is using big data and artificial intelligence to help businesses improve the user experience for their consumers

may 23, 2018

Podcast: Kind Snacks' Approach To DTC

VP of ecommerce at Kind Snacks discusses the importance of having a direct relationship with the consumer and how doing so serves to differentiate the brand.

may 21, 2018

Levi's Approach To DTC

In this episode, Piers Fawkes of PSFK speaks to Mark Rosen, who oversees e-commerce at Levi’s, about how he uses technology like AI, natural language processing and conversational commerce to better serve consumers.

may 16, 2018

Love & Grow

Elevation Barn helps professionals love what they do and be better creatively.

may 2, 2018

Slack's Approach To Good Design

Christina Janzer, Slack's Head of Research, describes how her team designs human-centric user experiences

may 1, 2018

How The Study Of Trends and Futurism Reveals Important Insights

Listen to Devon Powers, PhD in media, culture and communication, discuss insights from her research on the trends industry, futurism and consumer culture ahead of her talk at PSFK's CXI 2018 conference

may 1, 2018

Podcast: Trends Changing World Of Retail

Listen to founder and CEO Andrew Deitchman discuss New Stand, an innovative online retailer that sells you relevant media alongside your favorite products, and his insight into the trends changing the world of retail

april 26, 2018

Automating Dinner

Listen to CEO and co-founder Robin Liss talk about Suvie, a connected system that refrigerates and automatically cooks meals, as well as what the future of IoT in the home will look like

april 25, 2018

Incubator As Clubhouse

Listen to Betaworks's creative director explain how they help to develop companies like Bit.ly, Dots and GIPHY

april 23, 2018
Grocery, Convenience & Supermarket

How CXI Will Change The Supermarket of 2030

Mike teleported us in a time machine to 2065 to show us his predictions on what the future supermarket will look like

april 16, 2018

Redesigning The Healthcare Service Experience

PSFK founder Piers Fawkes talks to Min Fitzgerald of Nutrigene, a company that brings the personal touch to both its products and communications

april 15, 2018

Podcast: Building Modern Media Brands

Rafat Ali of B2B travel site Skift talks about his approach to building a modern media brand that bridges events, insights, reports and more 

april 12, 2018

Talking To Millennial Parents

Mike Kaufman of Fatherly talks about his approach to building a modern media brand that connects with a millennial audience of men - and with women. 

april 11, 2018

Building Modern Luxury

Entrepreneur Adam Pritzker, who previously founded General Assembly, discusses his approach to developing a modern holding company.

april 10, 2018

Finding The Last 4 Billion (CXI)

PSFK 2017 speaker and what3words CCO Clare Jones wants to change how the world thinks about postal addresses

april 9, 2018

Optimizing The Consumer Journey At Every Step

In this special show, we take the audio from a recent web presentation of our Travel Debrief report. PSFK founder Piers Fawkes and Editorial Director Emily Wasik walk through the key insights uncovered in the report together with trends driving the future of hospitality. Whether you work in the travel sector or not, there’s a […]

april 3, 2018

New Forms Of Ancient Storytelling (CXI)

PSFK 2017 speaker Ji Lee just wanted his father to connect with his grandkids online—then his dad accidentally became Instagram famous.

april 2, 2018

Real Estate Process Reconsidered

Startups are rethinking the traditional real estate sales process with data-driven platforms, ai-enabled chatbots and other tech solutions to eliminate unnecessary steps or costs associated with personnel like agents, lawyers and banks.

april 1, 2018

Using CXI To Build A Wellness Empire

Coss Marte takes the adage "starting from small beginnings" to a whole new level with his success story, which he wowed us with at PSFK 2017

march 26, 2018

Podcast: How CXI Is The Key To Wearable Tech

PSFK looks back: Billie Whitehouse took to the stage at PSFK 2017 to discuss her new yoga pant line NadiX that can correct your form with directional haptic feedback

march 20, 2018

Using CXI To Build The Netflix Of Fitness

Tom Cortese explains how Peloton aims to utilize the power of Web 2.0 to marry the comfort of home fitness to the high-energy engagement of celebrity-run classes.

march 16, 2018

Clean Beauty

Piers Fawkes, founder and editor-in-chief of PSFK, speaks to three entrepreneurs about the work they’re doing in the clean beauty space.

march 14, 2018

Using CXI To Develop Human Technology

Christina Agapakis of Ginkgo Bioworks describes her vision for the future of biotech, how the most amazing computer is actually inside of us and how drawing from the power of biology for human technology is where the real power resides.

march 13, 2018

Seamless Retail

In this show, Piers Fawkes of PSFK explores how two innovators are still exploring the use of tech to deliver seamless retail and remove friction along the physical purchase path.

march 11, 2018

Closing The Pleasure Gap with CXI

Dame Products founder Alexandra Fine tells us about her mission to openly empower the sexual experiences of womankind.

march 9, 2018

BEST OF: Richard Branson On Launching A Sport Business

We caught up with Sir Richard Branson and Virgin Sport CEO Mary Wittenberg at the world’s first press conference on the move to get the exclusive scoop on why they decided to combine the sweat of sport with the swagger of Virgin.

march 8, 2018

Disrupt For Good

PSFK founder Piers Fawkes talks to a pioneer who saw a misuse of the terms around sustainability and wanted to pioneer a new way for her brand Alterra to behave

march 6, 2018

BEST OF: Why Casper Is the Batman Of Sleep

We caught up with Casper’s Director of Experiential Marketing Monica Brouwer to discuss on how Casper is building meaningful brand experiences by offering rescue moments one “Zzz” at a time

march 6, 2018

Is Chat All Talk-Talk?

In this show, PSFK founder Piers Fawkes talks to entrepreneurs and experts who have been exploring the power of chat.

march 2, 2018

Optimal Travel Experience

From pop-up shops to live entertainment, consumers want to collect experiences—and there’s no better way to do so than by traveling. In this episode, PSFK team members Piers Fawkes and Isabella Alimonti talk to industry experts about the trends influencing travel at every stage of the journey. Travelers are increasingly looking for something extra—whether it’s […]

february 22, 2018

Translating International Retail Innovation

As we seek new innovation to deploy in retail, sometimes we spend too much time looking at what other US companies are trying to roll out. Because of market size, geographic constraints and even language barriers, unique retail ideas develop in European and Asian markets first. In the latest PSFK podcast, Founder and Editor-In-Chief Piers […]

february 15, 2018

Pets As Family

In this show, Piers Fawkes explores how trends impacting human lives are also influencing the pet space.

february 12, 2018

What's Eating Us At Home

PSFK founder Piers Fawkes talks to food, diet and dining experts to help him understand how the way we eat at home is changing

february 5, 2018

Aging Creatively, Living With Progress

Piers Fawkes of PSFK investigates the value of age as talks to David Stewart of hip 50+ publication Ageist and live-well thought-leader Colin Beavan.

january 31, 2018

Have We Reached A Moment Of Truth For The Apple Brand?

Has Apple failed to be an integral part of our work life? In this episode of the Purplelist podcast, PSFK founder and editor in Chief provides his pov.

january 30, 2018
Shopper Marketing & Promotions

Amazon Launches Its Amazon Go Store

PSFK founder Piers Fawkes talks to two 'Purplelist' experts about their reaction: first, Flynn Joffray from Oak Labs who is building store of the future concepts - and then Bonin Bough, a well known CPG and retail expert.

january 24, 2018

Sole Searching In The Age Of The Smartphone

We spoke with the General Manager of Nike's NYC Digital Studio and SNKRS app Ron Faris about creating ephemeral communities in a world where Nikes aren’t just shoes anymore, they’re status symbols—like a Rolex, for your feet

october 23, 2017

The Key To Sustainable Fashion? Designers And AI Joining Forces

In PSFK's Fashion Debrief, we spoke to Sefleuria founder Jessica Graves about how the future of fashion is going to involve 'human-in-the-loop AI'

october 18, 2017

Why the Fashion Industry Needs a Redesign

Timo Rissanen discusses how we need to rethink the industry in the context of how it directly impacts and is impacted by the world outside of fashion

october 17, 2017

How Burning Man Is A Microcosm Of The Experience Economy At Play

We spoke to five people from five different industries about how experience reigns supreme at Burning Man over material goods or status

september 1, 2017

How A Fitness Visionary Is Smashing Stereotypes One Prison Workout At A Time

Listen to a story that will remind you that people deserve a second chance and that if you have the drive and perseverance, nothing can stop you from turning your life around.

august 25, 2017

The Patient Will See You Now

Doc.ai, Scanadu and GenLife founder Walter de Brouwer was so inspired by the tricorder device in Star Trek that he set out to create one IRL. And that he did. Although not yet released on the market,  his team at Scanadu created the Scanadu Scout which you can hold to your temple and it will […]

august 25, 2017

Pop-Up Magazine Is A Blink-And-You’ll-Miss-It Experiment In Storytelling

Although they keep most of the details under wraps, PSFK got an exclusive scoop from Co-founder, President and Publisher Chas Edwards about what we can expect from their shows this year.

august 25, 2017

How VR Is Revolutionizing Storytelling As Story Living

We caught up with Google’s Head of Strategic Planning Abigail Posner to discuss a new ethnographic study their team conducted about virtual reality

august 16, 2017

IFTTT Is The Digital Glue for Your Devices — And Your Relationships

We sat down with IFTTT founder and CEO Linden Tibbets to discuss how IFTTT aims to enable smart home devices to feel rooted in a corpus of seamless, shared experiences.

july 30, 2017

Reinventing The Pharmacy Experience From The Inside-Out

We caught up with Capsule founder & CEO Eric Kinariwala to discuss why the pharmacy experience is broken and how he’s rebuilding it from the inside out

july 13, 2017

What's Your End of Life Plan?

Caregoals CEO Blaine Warkentine discusses how the U.S. healthcare system needs to do a better job in facilitating end of life care

july 2, 2017

From Drug Kingpin To Fitness CEO On 5th Avenue

PSFK interviewed Coss Marte to discuss how he went from selling drugs on a street corner to running a company on 5th Avenue

june 22, 2017

How Morgan Spurlock Tells Stories With Just The Right Amount Of Crazy

In one of the most anticipated keynotes of PSFK 2017, Morgan Spurlock broke down the key elements of storytelling to make an impact

may 19, 2017

Why Brands Should Focus On The 'Why'

We picked Google Strategic Planning Director Abigail Posner's brain on consumers' 'fascination with the familiar'

may 15, 2017

How Morgan Spurlock Turned The Ad World Upside Down

PSFK founder Piers Fawkes sat down with Morgan Spurlock to get his exclusive behind-the-scenes anecdotes from his groundbreaking documentaries

may 14, 2017