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PSFK Report

Applying Artificial Intelligence In Beauty Retail

This PSFK research provides a quick look at several ways that companies are using AI, within and outside of the beauty space, to enhance the customer experience. From online to in-store customer data capturing, retailers are gathering insights from AI technologies and machine learning to provide personalized product recommendations, drive product development, and better understand customer patterns to adjust supply chain processes and optimize sales.

Published August, 2017