Applying Blockchain To Creative Industries
This PSFK research paper explores how advertising and media agencies are leveraging blockchain to improve transparency and transaction experiences. The brief provides insight and examples of ways that companies are using blockchain technology to verify content accuracy, ownership rights and proper and fair compensation.
Published March 2018
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Contact Jeff Weiner at jeff.weiner@psfk.com
Or give us a call at +1 646-520-4672
