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PSFK Report

Building Customer-Centric Appliance Experiences

This PSFK research paper explores best in class examples of how retailers and brands in the home technology space and beyond are addressing specific customer needs within the appliance shopping journey. This study in customer-centric appliance experiences identifies ways companies are exceeding customer expectations by leveraging technology solutions, providing targeted information and education and ensuring a seamless delivery and installation experience.

Published July 2017