The influence of technological, cultural and regulatory requirements necessitate accelerated change across financial services. Likewise, the opportunities presented with digital transformation extend to all banking verticals—from retail banking to capital markets. Because these shifts have decentralized banking operations, an agile, digital ecosystem is necessary for institutions to have greater, data-driven intelligence on their customers, markets and internal business processes.
In the Digital Banking Playbook, PSFK highlights how digital systems and processes can augment a financial institution’s ability to optimize operations and reinvigorate the customer experience. Backed by marketplace trends and strategies for successful implementation, we present three scenarios that ground this digital acceleration within the contextual framework of today’s financial services landscape. This digital-first vision presents a new opportunity to deliver unprecedented innovation to the customer, as well as the internal, overarching enterprise.
Published June, 2021