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PSFK Report

The Food Service Debrief

PSFK’s Food Service Debrief explores how the food service industry has leveraged technology to cater to changing consumer demands, giving customers the tools to control their own experience.

The 25+ page report presents 6 key trends, supported by best-in-class case studies and insights collected from the Food Service CX Survey, a survey of over 500 consumers conducted by PSFK and our quant research partner Suzy.

This survey of trends in the food service sector finds that consumers are now expecting cafes and restaurants to provide a customer experience like the companies they know in the on-demand service economy like Uber and Airbnb. The Food Service Debrief from PSFK also shows that some of the industry leaders — like Dominos — are responding to trends to provide perfect delivery of their products in ways that meet their customers’ personal tastes.

Published June 2019

This report is part of a series that PSFK has published on innovation in retail and along the customer experience journey.