The The New Purchase Path Playbook
In this major report, PSFK researchers explore two interconnected themes that provide a foundation for the modern shopping experience. ‘Data-Driven Commerce Platforms’ offers insights into the information systems that responsive retailers and brands are leveraging to differentiate themselves from the competition, enabling them to exceed customer expectations at every point along the ‘Networked Purchase Path’.
Originally published November 2013 and titled Future of Retail 2014
Summary Presentation
- The leading report series on the global trends changing retail
- Latest analysis of the ramifications of mobile and social
- Perspectives from leading shopper experts across the globe
- Opportunities and implications for 11 new trends
Immersion
Private Presentations
Invite the analysts behind this PSFK report to come and provide a tailored presentation at your office or next conference. We work to tailor our talks to provide context and actionable recommendations for all audiences. There are three ways to get in touch:
Use our chat window
Contact Jeff Weiner at jeff.weiner@psfk.com
Or give us a call at +1 646-520-4672
Innovation Workshops
Turn the insights and recommendations found within this report into action through a workshop. Customized specifically for your business' goals, needs and culture, this is a hands-on dive into the ideas and trends in our reports, with a focus on implementing them for your own business or clients. Whether these run from 4 hours to 2 days, your team will leave not just inspired and informed, but ready to take action.
Use our chat window
Contact Piers Fawkes at piers.fawkes@psfk.com
Or give us a call at +1 646-520-4672
Insights
- 88% of 18 to 29 year-olds say they will shop in stores this holiday season
- Only 17% of consumers think brands care what happens after they purchase
- The global wellness industry grew to be a $4.2 trillion market in 2017, up 12.8% from $3.7 trillion in 2015
- The New York Times launched a Holiday 2018 collection — which is comprised of dozens of products — available on its site as well as on Need Supply
- Adam David Ketcheson. Chief Marketing Officer, North
- Kelsie Pelletier. Senior Marketing Manager, ModCloth
- Farfetch is the latest online luxury retailer to launch on-the-go visual search
- DKNY is opening a digital pop-up for the holidays, offering customized t-shirts and totes
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