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PSFK Report

Customer-First Commerce Playbook – A PSFK Future of Retail Report

This PSFK report presents key strategies that retailers and brands must take to create a customer-first organization that can exceed the expectations of a new generation of shoppers. The Customer-First Commerce Playbook provides an in-depth trends-analysis of the retail landscape and delivers actionable strategies for an empowered frontline, performance technology and responsive operations.

This report was originally titled Future of Retail 2017