Introducing Scent Into The Brick-And-Mortar Experience
This PSFK research paper provides an overview of innovative ways retailers are incorporating scent into their brick-and-mortar, product and service offerings to create meaningful experiences. The paper includes examples of how brands are employing scent to tell immersive brand stories, build positive associations, enhance wellness and drive sales.
Published March 2018
Invite the analysts behind this PSFK report to come and provide a tailored presentation at your office or next conference. We work to tailor our talks to provide context and actionable recommendations for all audiences. There are three ways to get in touch:
Turn the insights and recommendations found within this report into action through a workshop. Customized specifically for your business' goals, needs and culture, this is a hands-on dive into the ideas and trends in our reports, with a focus on implementing them for your own business or clients. Whether these run from 4 hours to 2 days, your team will leave not just inspired and informed, but ready to take action.