Last-Mile Delivery Debrief

Thanks to the rise of e-commerce players like Amazon, consumers now expect that all retailers, both online or offline, will meet baseline levels of speed and service when it comes to last-mile delivery, and retailers are struggling to keep up. This need for personalized delivery and fast shipping places enormous pressure on the rigidity of supply chain flow. High-tech dreams of drones that can bring goods anywhere or autonomous delivery pods may arise in a not-to-distant future, but today, retailers need to reroute their supply chain to be lean, agile and responsive to consumer shopping behavior.

PSFK’s Last-Mile Delivery Guide explores how innovative brands and retailers are eliminating time-consuming supply chain hierarchies, consolidating communication and inventory across channels and leveraging data-enabled technologies, to not only deliver more quickly, but also empower consumers with more flexible options and tailored service.

Published November 2018

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The 30+ page report includes:

  • 6 trends defining the consumer-first supply chain and delivery model
  • 30+ examples of service-based initiatives helping to optimize anytime, anywhere shipping
  • Strategies that all retailers—on and offline—can pursue in order to enable seamless, fast and flexible deliveries
  • List of key vendors and partners across fulfillment, delivery and logistics
Additional content:

  • Summary presentation deck
  • Link to Last-Mile Delivery webinar recording

This report is part of a series that PSFK has published on innovation in in retail and along the customer experience journey. Our reports provide business ideas to corporate members of our research intelligence service. In addition, we provide talks and ideation workshops based on the contents of our surveys and guides. Contact our sales team at or +1 646 520 4672 for more information.


Invite the analysts behind this PSFK report to come and provide a tailored presentation at your office or next conference. We work to tailor our talks to provide context and actionable recommendations for all audiences.

Innovation Workshops

Turn the insights and recommendations found within this report into action through a workshop. Customized specifically for your business' goals, needs and culture, this is a hands-on dive into the ideas and trends in our reports, with a focus on implementing them for your own business or clients. Whether these run from 4 hours to 2 days, your team will leave not just inspired and informed, but ready to take action.


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Report Insights

Automotive How Brands Like Merck Use Data To Enable More Efficient Delivery

As detailed in PSFK's Last-Mile Delivery Debrief, top brands are improving their delivery process by streamlining consumer and inventory data collection and analysis

Delivery & Logistics How Retailers Like Amazon Are Optimizing DTC Service With In-Step Fulfillment

Leading retailers like Sweetgreen and Waitrose are enabling on-demand delivery by incorporating innovative options into their services, from offering couriers to personally deliver customers' items to placing packages directly in shoppers' car trunks

Post Purchase Service & Support How Retailers Like Alibaba Are Leveraging Local Delivery Services For A Faster Last Mile

Retailers are tapping into communities, using local delivery agents and spaces to enable a more flexible and efficient process

Consumer Goods How Brands Like eBay Enhance Home Delivery By Offering Extra Services & Support

Adding value to consumer purchases, top retailers like Walmart and Waitrose are ensuring frictionless product experiences by offering support like in-purchase installation scheduling grocery delivery straight to customers' fridges

Fashion & Apparel Brooks Brothers To Optimize Delivery By Using Stores As Warehouses

The men's apparel brand is aiming to improve its last-mile delivery options by implementing new software to tap the inventory of all of its stores countrywide, shortening delivery time and offering in-store pickup

Food & Beverage Sweetgreen's 'Outpost' Will Deliver Office Workers' Orders Free Of Charge

Targeting its popular demographic of office employees, the fast-healthy chain is offering no-fee delivery or pickup to corporate offices, aiming to drive value by meeting customers where they are

Retail Domino's 'Hotspots' Will Deliver Pizza Anywhere Customers Are

In a nod to consumers' rising expectations for on-demand delivery that serves varied need states, the chain's Hotspots program makes it easier for customers to order pizza from places like parks or concerts

Delivery & Logistics Last-Mile Delivery Co Uses Cloud-Based Routing To Optimize Delivery Service

Thanks to WorkWave's routing APIs, Milkman was able to improve its delivery, strategizing routes to reduce time and eliminating errors to enable faster and more flexible service

View more posts about Last-Mile Delivery Co Uses Cloud-Based Routing To Optimize Delivery Service