Mid-Atlantic Retail Innovation Guide 2019

Washington, DC, and Philadelphia serve as economic and cultural anchors for their surrounding counties in the Mid-Atlantic region of the United States. Both cities are home to rising populations of students and young adults who are eager to embrace new retail concepts that offer convenience, excitement and inclusivity. As a result, retailers are experimenting with new store formats both in downtown and suburban locations, shrinking or expanding footprints and curating merchandise and services in order to best meet these shoppers’ new lifestyle needs.

Published June 2019

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The 20+ page report includes:

  • 8 key lessons exemplified by Mid-Atlantic retailers that retailers in any city can learn from
  • 23 examples of the best retail showcases in Washington, DC and Philadelphia
  • 83 accompanying high-res photos that provide an illuminating window into on-the-ground innovation

This report is part of a series that PSFK has published on innovation in in retail and along the customer experience journey. Our reports provide business ideas to corporate members of our research intelligence service. In addition, we provide talks and ideation workshops based on the contents of our surveys and guides.

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Insights From Mid-Atlantic Retail Innovation Guide 2019

Analysis The Active Lifestyle Hubs Bringing Health And Wellness To A Growing Mid-Atlantic Region

As D.C and Philadelphia emerge as leaders in retail innovation, these wellness-based spots are a must-see for locals and tourists alike

Analysis How The Philly & DC Food Scenes Are Driving Trends

Food service brands from the mid-East Coast of the U.S. are serving up new store formats and experiences that delight customers with exceptional service and unique opportunities

Related CX Insights

Fashion & Apparel The Chillhouse Is Building An Omnichannel Self-Care Brand For Today's Wellness Set

Spotlit in our New York Retail Innovation Guide for 2020, this modern spa and wellness brand focused on self-care mixes media with ecommerce and IRL oases

Retail Storr turns customers into influencers by letting them set up and sell through their own virtual store

Online marketplace Storr allows users to build a virtual store, curate products, and invite friends to shop. After signing up, users create a store by adding products from any brands on the platform. When a product is sold, users will earn a commission, while the brand handles fulfillment.

Brand Activation & Immersion Floyd furnishes select Airbnbs to let customer experience its products IRL

The direct-to-consumer furniture startup Floyd partnered with homesharing marketplace Airbnb, furnishing the homes of some of their favorite properties across the US with Floyd furniture so that potential customers could experience it in a real-life home setting.

Fitness & Sport How Brands Are Tapping The Power Of Community Through A New Kind Of Exclusivity

PSFK has spotted a trend bubbling up at the confluence of exclusivity and community, where brands retailers are tapping into the ephemeral and the human with unique networks as a remaining way to differentiate and connect more deeply

Automotive ParkStash connects drivers to local residents with spare parking spots

ParkStash is a peer-to-peer platform that connects drivers to local residents and businesses with spare parking spots. Drivers set their location and time preference in the app to see a list of available spaces and their price. After booking the spot, they get the host’s contact info and address, along with directions. Drivers can find hassle-free parking spots and even reserve them in advance, while hosts can earn passive income from their unused parking.

Beauty MyBeautyBrand transforms users into vendors with the ability to open and sell from personalized virtual stores

MyBeautyBrand is a peer-to-peer online beauty marketplace that allows users to open personalized virtual stores and sell directly to their friends. After signing up, users create a store by adding products from any of the brands on the platform and posting their own makeup looks. When a product is sold, users will earn a commission up to 20%, while the brand handles fulfillment. Users who generate enough sales are also eligible to become shareholders in MyBeautyBrand.

Hotels, Hospitality & Travel Spinlister peer-to-peer platform helps cycling-enthusiasts easily book nearby bikes while traveling

Spinlister is a peer-to-peer bicycle rental service that makes it easy to find a bike while traveling. Users can search by local area, ride type and availability dates to find a bike near them and them book and pay through the platform. Spinlister offers insurance to cover damage or theft.

Home Pay-by-minute hotel app Recharge extends its service to private residences

Recharge, the pay by-the-minute hotel stay app, has extended its service to include private residences. Homeowners can list their property on the platform to make their spaces available for sharing by the hour. In return, listers can earn money by renting their home to the company’s trusted network of travelers and residents while they are out of the house.