Refocusing Millennial Eyecare
The following research explores new avenues of contact lens innovation (and other lifestyle/health verticals) which are tangentially related to Millennials purchase priorities, which include convenience, multifunctionality and contextual feedback.
Published April 2017
- Overviews of the eyecare market and the health/lifestyle verticals more broadly
- Insight and best-in-class examples of innovation in eyecare and health/lifestyle
Invite the analysts behind this PSFK report to come and provide a tailored presentation at your office or next conference. We work to tailor our talks to provide context and actionable recommendations for all audiences. There are three ways to get in touch:
Turn the insights and recommendations found within this report into action through a workshop. Customized specifically for your business' goals, needs and culture, this is a hands-on dive into the ideas and trends in our reports, with a focus on implementing them for your own business or clients. Whether these run from 4 hours to 2 days, your team will leave not just inspired and informed, but ready to take action.