X

Millennials Parenting Attitudes & Behaviors

While millennials’ entrance into adulthood coincided with ubiquitous technology advancements, our research finds that they are intensely community-centric, valuing real-life experiences, physical connections and memory-building opportunities. At the same time, they bridge the gap between shopping online and offline, prioritizing convenience, immediacy and valuable assistance no matter the channel.

The following research explores millennial lifestyle behaviors, as well as brand and retail expectations.

Published September 2018

Immersion

Private Presentations

Invite the analysts behind this PSFK report to come and provide a tailored presentation at your office or next conference. We work to tailor our talks to provide context and actionable recommendations for all audiences. There are three ways to get in touch:

Use our chat window
Contact Jeff Weiner at jeff.weiner@psfk.com
Or give us a call at +1 646-520-4672

Innovation Workshops

Turn the insights and recommendations found within this report into action through a workshop. Customized specifically for your business' goals, needs and culture, this is a hands-on dive into the ideas and trends in our reports, with a focus on implementing them for your own business or clients. Whether these run from 4 hours to 2 days, your team will leave not just inspired and informed, but ready to take action.

Use our chat window
Contact Piers Fawkes at piers.fawkes@psfk.com
Or give us a call at +1 646-520-4672

Millennials Parenting Attitudes & Behaviors