The Mobile Commerce Playbook

The Mobile Commerce Playbook is intended to help businesses take a forward looking approach to leveraging mobile as a core part of their offerings to deliver personalization, relevancy and convenience to every consumer at key moments in this commerce journey. Created in partnership with Braintree, the report offers recommendations that are designed to inspire startups, brands and retailers as they look to create best-in-class mobile commerce experiences that sync with the reality of today’s consumer lifestyles.

Head over to our Slideshare page to scan the report or download a direct link here.

Published January 2015

 

Member content
Featured within the 40+ page report, readers can find:
  • 11 strategies to redefine mobile commerce
  • Unique user experience paths built for brands, agencies, and startups to follow
  • Perspectives from leading mobile commerce experts across the globe
Summary Presentation
Immersion

Invite the analysts behind this PSFK report to come and provide a tailored presentation at your office or next conference. We work to tailor our talks to provide context and actionable recommendations for all audiences. There are three ways to get in touch:

Innovation Workshops

Turn the insights and recommendations found within this report into action through a workshop. Customized specifically for your business' goals, needs and culture, this is a hands-on dive into the ideas and trends in our reports, with a focus on implementing them for your own business or clients. Whether these run from 4 hours to 2 days, your team will leave not just inspired and informed, but ready to take action.

Insights

Home Six Apps Making Mobile Transactions Frictionless

We examine the merchants and third-party providers that are most effectively using apps to streamline shopping

Advertising How Mobile Streamlines the Purchase Path

Merchants like Starbucks are building in new one-click efficiencies in order to make buying seamless

Design Four Services Making Mobile Commerce More Personal

We examine the merchants and brands that are utilizing mobile to provide more personalized and contextual shopping experiences

Partner Content How Mobile Drives Shopper Loyalty

Merchants are building loyalty platforms to dynamically engage mobile shoppers and provide interesting incentives for repeat business

Luxury Six Retailers Doing the Most to Make Mobile Part of the In-Store Experience

We examine the merchants and brands that are most effectively integrating mobile into their physical stores

Work Cracking the Cryptocurrency Commerce Code

Merchants are accepting a wider range of digital currencies, which is redefining how customers pay for products

Advertising Blurring the Lines of Cross-Channel Commerce

We sat down with Mohith Julapalli of SKU IQ to discuss why the distinction between online, mobile, and in-store shopping will eventually fade

Home Finding the Real Value in Social Media

Merchants are creating new ways to reward customers for participating on social channels

View more posts about Finding the Real Value in Social Media