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Recap: Holiday 2017 Marketing & Retail Strategies

This PSFK research paper gives an overview of how brands engaged, both in-store and online, with consumers during the 2017 holiday season. This document provides best-in-class examples of innovative ways brands merchandised their products and executed unique brand promotions during the holiday season, as well as leveraged augmented reality, virtual assistants and geo-location technologies to enhance brand engagement and set themselves apart from the saturation of retail offerings.

Published February 2018

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Invite the analysts behind this PSFK report to come and provide a tailored presentation at your office or next conference. We work to tailor our talks to provide context and actionable recommendations for all audiences. There are three ways to get in touch:

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Contact Jeff Weiner at jeff.weiner@psfk.com
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Innovation Workshops

Turn the insights and recommendations found within this report into action through a workshop. Customized specifically for your business' goals, needs and culture, this is a hands-on dive into the ideas and trends in our reports, with a focus on implementing them for your own business or clients. Whether these run from 4 hours to 2 days, your team will leave not just inspired and informed, but ready to take action.

Use our chat window
Contact Jeff Weiner at jeff.weiner@psfk.com
Or give us a call at +1 646-520-4672