The Store Experience Design Debrief

PSFK’s Store Experience Design Debrief explores how retailers are reinventing the role of the physical store and offering services and experiences that shoppers cannot get online. This store design report provides best-in-class examples and actionable insights on how to think about store experience design in order to continue to evolve and ensure the store remains relevant in an increasingly hybrid retail landscape.

Physical retail is at an inflection point. The rise of online shopping and increased costs of operating stores are forcing retailers and brands to rethink the bricks and mortar paradigm. Despite cries of a ‘retail apocalypse,’ these challenges have actually created opportunities for forward-thinking companies to thrive in the physical channel.

Featuring over 40 pages of research and analysis, including 8 trends-based pillars, over 24 best-in-class examples of engaging store experience design and 2 in-depth interviews with pioneers in the field, our Store Experience Design Debrief will help retailers design stores that not only survive but thrive in an increasingly hybrid retail landscape. 

Published February 2019

Pro content
The 40+ page report includes:

  • Key insights on the desires of the new connected shoppers and the opportunities presented by a changing retail landscape
  • 4 initiatives that will help retailers design a physical retail experience that continues to drive visits and sales in a digital age
  • 8 trends-based pillars of engaging store design supported by 24 exemplary case studies
  • 2 in-depth interviews with pioneers of store experience design
Additional content:

  • Summary presentation deck
  • Link to Store Experience Design Debrief webinar recording

This report is part of a series that PSFK has published on innovation in in retail and along the customer experience journey. Our reports provide business ideas to corporate members of our research intelligence service. In addition, we provide talks and ideation workshops based on the contents of our surveys and guides. Contact our sales team at sales@psfk.com or +1 646 520 4672 for more information.

Summary Presentation
Immersion

Invite the analysts behind this PSFK report to come and provide a tailored presentation at your office or next conference. We work to tailor our talks to provide context and actionable recommendations for all audiences.

Innovation Workshops

Turn the insights and recommendations found within this report into action through a workshop. Customized specifically for your business' goals, needs and culture, this is a hands-on dive into the ideas and trends in our reports, with a focus on implementing them for your own business or clients. Whether these run from 4 hours to 2 days, your team will leave not just inspired and informed, but ready to take action.

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Report Insights

Consumer Goods How Retailers Like Sam's Club Repurpose Physical Spaces For Fulfillment & Frictionless Checkout

Retailers are rethinking the use of the physical store, replacing cash wraps with mobile checkout and utilizing excess space for online order fulfillment

Brand Activation & Immersion How Companies Like WeWork Are Dedicating Physical Footprint To Relevant Service

Explore how three retailers are going beyond the point of transaction by dedicating store space to on-site services, introducing shoppers to different activities and skills related to their product mix

Fashion & Apparel How Stores Like Levi's Times Square Engage Customers With Co-Creation Studios

These three leading retailers are raising the bar in experiential retail by offering shoppers a selection of create-your-own products and services

Beauty How Retailers Like Kohls Refresh Their Store With Partnered Shop-In-Shop Merchandising

From PSFK's Store Experience Design Debrief, here's how six companies partnered to enable exciting new products & experiences to drive foot traffic through shop-in-shop, gallery-style store design

Cafe & Restaurant How Companies Like Fourpost Enable Flexible Solutions For Retail Infrastructure

From quick-to-build rotating popup shops to easy-to-use SaaS dashboards equipped with all the necessary parts for a physical store, innovative retailers and real estate owners are catering to brick-and-mortar's current ephemeral nature

Automotive How Mobile Checkout & Store Pickup Help Kroger Stay On Top Of The Grocery Category

High-tech customer service removes friction from the grocery shopping experience and gives supermarket chain Kroger an edge on the competition

Delivery & Logistics How Nike's New York Flagship Sets A New Standard For Tech-Enabled Store Experiences

PSFK breaks down the tech integration and member services that make the Nike House of Innovation a best-in-class example of next-generation brick and mortar

Merchandising & Curation Banana Republic Offers Customers In-Store Luxury Beauty Shop

The apparel brand is incentivizing store visits with a Cos Bar beauty shop in shop, adding value to its brick and mortar experience while helping the smaller retailer gain exposure

View more posts about Banana Republic Offers Customers In-Store Luxury Beauty Shop