PSFK’s Store Experience Design Debrief explores how retailers are reinventing the role of the physical store and offering services and experiences that shoppers cannot get online. This store design report provides best-in-class examples and actionable insights on how to think about store experience design in order to continue to evolve and ensure the store remains relevant in an increasingly hybrid retail landscape.
Physical retail is at an inflection point. The rise of online shopping and increased costs of operating stores are forcing retailers and brands to rethink the bricks and mortar paradigm. Despite cries of a ‘retail apocalypse,’ these challenges have actually created opportunities for forward-thinking companies to thrive in the physical channel.
Featuring over 40 pages of research and analysis, including 8 trends-based pillars, over 24 best-in-class examples of engaging store experience design and 2 in-depth interviews with pioneers in the field, our Store Experience Design Debrief will help retailers design stores that not only survive but thrive in an increasingly hybrid retail landscape.
Published February 2019