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Building The New Toy Experience

The following research gives an overview on the toy industry, examining new ways brands and retailers are thinking about maximizing engagement around traditional formats and rethinking what’s possible with new technologies and channels.

This research paper also provides insight and examples of how brands are driving relevance through playful and interactive marketing, experiential and educational retail, and lifestyle immersion

Published January 2019

Immersion

Private Presentations

Invite the analysts behind this PSFK report to come and provide a tailored presentation at your office or next conference. We work to tailor our talks to provide context and actionable recommendations for all audiences. There are three ways to get in touch:

Use our chat window
Contact Jeff Weiner at jeff.weiner@psfk.com
Or give us a call at +1 646-520-4672

Innovation Workshops

Turn the insights and recommendations found within this report into action through a workshop. Customized specifically for your business' goals, needs and culture, this is a hands-on dive into the ideas and trends in our reports, with a focus on implementing them for your own business or clients. Whether these run from 4 hours to 2 days, your team will leave not just inspired and informed, but ready to take action.

Use our chat window
Contact Piers Fawkes at piers.fawkes@psfk.com
Or give us a call at +1 646-520-4672

Building The New Toy Experience