The Travel Debrief

PSFK’s Travel Debrief explores today’s travel landscape, where companies must deliver optimized experiences at every touchpoint, including planning, transit, accommodations, in-stay activities, and even the time in-between trips, to capitalize upon every opportunity to engage with consumers. This document provides executives at corporations, agencies and technology companies with a framework for how to deliver optimized experiences that feel personal at every brand and service touch point.

Published February 2018

Pro content
Featured in the 35+ page report, readers will find:
  • Emerging consumer attitudes and market forces that are driving change
  • Important trends shaping the future of travel
  • Key strategies that brands should adopt to succeed
  • Perspectives and forecasts from industry experts
Summary Presentation
Immersion

Invite the analysts behind this PSFK report to come and provide a tailored presentation at your office or next conference. We work to tailor our talks to provide context and actionable recommendations for all audiences. Contact us.

Innovation Workshops

Turn the insights and recommendations found within this report into action through a workshop. Customized specifically for your business' goals, needs and culture, this is a hands-on dive into the ideas and trends in our reports, with a focus on implementing them for your own business or clients. Whether these run from 4 hours to 2 days, your team will leave not just inspired and informed, but ready to take action. Contact us.

Report Insights

Hotels, Hospitality & Travel Watch: PSFK Travel Debrief Video

In our travel webinar, PSFK Founder and President Piers Fawkes and Senior Strategist Emily Wasik help us navigate today’s travel landscape

Hotels, Hospitality & Travel Mapping The Modern Competitive Travel Landscape

Today's leading travel brands are delivering curated, seamless and empowered experiences—and a few are achieving on multiple levels

Wellness Why Wellness Is A Top Priority For Travel Brands

Wellness is a priority for today's travelers, and the industry is responding by finding ways to integrate healthy and mindful options into their services

Merchandising & Curation How Agencies Should Adapt To The Expectations Of Modern Travelers

PSFK researchers explore how agencies can inspire a new generation of advertising content that invites audiences of any industry to engage on a deeper level and enter the path to purchase

Hotels, Hospitality & Travel Why Travel Brands Are Building Spaces To Foster Community

Travel companies from hotels to booking platforms are designing communal spaces that bring people together around shared interests

Merchandising & Curation 3 Pillars Of The Optimized Travel Experience

The next-generation travel experience is highly curated, seamless and puts personalization power in the hands of the consumer

Loyalty & Membership Syncing Up Home Comforts With IoT Hotel Rooms

Travel brands are investing in IoT to deliver personalized experiences at a mass scale

Hotels, Hospitality & Travel How Travel Brands Are Using AI To Help People Plan Their Own Trips

Travel companies are leveraging tools such as AI and chatbots to give travelers greater control over their itineraries

View more posts about How Travel Brands Are Using AI To Help People Plan Their Own Trips