PSFK
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Our members receive access to new monthly reports as well as to our vast library of existing major research reports, white papers, and city guides.
PSFK Report Library
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PSFK
On-Demand
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PSFK
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PSFK Newsletters
Database
Database
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Monthly webinars help our members contextualize our latest research findings, and allow them to garner insights from our reports before anyone else.
Analyst Calls
Analyst Calls
PSFK Members pressed for time can reach out to schedule a 1:1 call with one of our retail analysts.
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Attend our retail-focused salons and flagship conferences as our guest at a discount.
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Latest Insights & Analysis

Here are the most popular stories that retailers and brands are reading right now to inspire them with their CX innovation work.

Beauty How Retailers Like Sephora Drive Conversion Using Personalized Recommendations

From PSFK's Shopper Data Debrief, here's how leading retailers like Walgreens and more are leveraging next-gen machine vision to learn and analyze shopper patterns

Podcast: Why Zola's Online Wedding Planner Platform Was Dubbed The "Apple Store Of Weddings"

In this episode, Zola's brand director explains how the site consolidates the complex wedding planning process with today's couples in mind, building its functionalities around consumer feedback, needs and lifestyles

Loyalty & Membership From PSFK's Shopper Data Debrief: Key Levers To Build Trust Around Shopper Data Exchange

PSFK breaks down how brands and retailers can gain trust and build loyalty by creating a two-way data exchange with their customers

Brand Activation & Immersion Op-Ed: Why Retailers Must Bring Their In-Store Experiences Back To The Future

Direct-to-consumer brands embrace old-fashioned brick and mortar, meanwhile inspiring legacy retailers to create immersive retail playgrounds that merge curation with technology

Interview Interview: How ePharmacy Truepill Is Aiming To Fill 100,000 Prescriptions A Day With A Technology-First Approach

Truepill is a business-to-business telehealth startup that's quietly managing a tech-driven, seamless operation behind the scenes of the booming digital healthcare industry

Merchandising & Curation Interview: How Aromatherapy Brand vitruvi Blends Skincare With Wellness For Next-Generation Beauty

As vitruvi branches out from essential oils into skincare, the company's co-founder explains how it takes a wellness approach to beauty, empowering consumers with quality, natural ingredients to care for their skin on their own terms

Health Interview: How A Membership-Based Personal And Household Care Brand Is Democratizing Non-Toxic Living

Society Products is dedicated to enabling non-toxic living for all, using a subscription model that enables low costs for members on natural cleaning and personal care

Cafe & Restaurant How Retailers Like Charlotte's Web Are De-Mystifying Cannabis Consumption With Edible Engagement

From PSFK's Infusing Cannabis & CBD Into The New Brand Experience report, here's how today's cannabis retailers are using food-related activations to familiarize consumers with the popular plant

Fashion & Apparel Report Launch: Check Out PSFK’s Shopper Data Debrief

Our latest report shows how retailers can leverage in-store analytics to create a mutually beneficial exchange with consumers