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NYRIW Preview: How A Global Vodka Brand Parents DTC, Hyper-Local Distilleries As Unique As Their City

To be explored in a site visit to its micro-distillery Our/New York during New York Retail Innovation Week, Pernod Ricard is fostering direct connections with local consumers by creating distilleries unique to their locations, sourcing local ingredients and embodying the spirit of the city to compete in a market burgeoning with DTC brands

Analysis & Opinion

Services & Events

Service

At PSFK, we inspire a better human experience along the customer journey. The CX & Retail ideas that we share in our reports, newsletters, events and on our database include best-in-class examples compiled from an assortment of brands, businesses, vendors and experts. Build a customized PSFK membership today, and we’ll help you and your team conceptualize and activate industry-defining customer journeys.

Event

PSFK’s Future of Retail 2019 Conference will serve as the cornerstone event for New York Retail Innovation Week, an inclusive calendar of events in NYC this January that will provide a learning platform for executives working at retailers and brands.

January 13, 2019 | New York City
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