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Decide 'What Now?'
with PSFK’s Comprehensive Advisory Services

For nearly two decades, PSFK's Innovation Consulting & Research Services have guided changemakers at leading brands, retailers, and technology companies, including Apple, BMW, Google, Intel, Marriott, Microsoft, Nike, Samsung, Target & Walmart

    Connect with PSFK

    Help for Today

    with Tomorrow's ideas

    At PSFK, we partner with brands and retailers to empower their businesses by identifying trends and opportunities across four key services: Innovation and Product Development, Marketing and Customer Experience, Partnerships and Relationships, and Technology and Digital Transformation. Our expert insights and guidance enable clients to stay ahead of the curve by discovering the latest retail and customer experience trends, developing visionary near-future retail experiences, reconnecting with industry developments, and leveraging our extensive resources through the iQ Business Intelligence Platform. By working with PSFK, clients unlock the full potential of their businesses in a rapidly evolving landscape.

    Innovation Consulting & Research Services

    • Innovation and Product Development

      Transform Your Offerings with Disruptive, Market-Driven Solutions

      PSFK specializes in innovation and research services, empowering our clients to create exceptional products and services through Design Thinking and Human-Centered Design. Our expert team identifies macro and micro trends to provide strategic guidance on brand innovation, growth, and product development. We help our clients harness creativity and digital transformation to deliver disruptive, industry-leading experiences that resonate with their target audience and drive market success. Through strategic planning and growth services, we work closely with clients to identify growth opportunities and forge strategic partnerships that align with their long-term vision.

      Innovation and Product Development
    • Marketing and Customer Experience

      Deliver Exceptional Experiences and Drive Customer Engagement

      Our team at PSFK is dedicated to helping clients understand market trends and consumer behaviors to craft compelling brand strategies, digital marketing campaigns, and omnichannel engagement initiatives. By leveraging our data-driven insights and research services, we enable clients to optimize their marketing plans and create industry-leading customer experiences across online and offline touchpoints. Our goal is to drive customer acquisition, retention, and engagement, allowing our clients to flourish in a highly competitive landscape. We also provide clear, actionable insights and guidance to help clients navigate the challenges and opportunities that arise in today’s rapidly evolving business environment.

      Marketing and Customer Experience
    • Partnerships and Relationships

      Strengthen Collaborations for Long-term Value and Growth

      At PSFK, we recognize the importance of collaboration and partnerships in driving growth and success. Our services are designed to help clients foster strong connections with both internal and external stakeholders, enabling them to build strategic relationships across various industries. By facilitating collaboration and nurturing partnerships, we support our clients in expanding their networks and creating a robust ecosystem that drives long-term value and growth. Our research and insights services also aid in monitoring business performance, key metrics, and market trends, empowering our clients to make informed decisions that drive innovation and elevate their brand in the marketplace.

      Partnerships and Relationships
    • Technology and Digital Transformation

      Stay Ahead of the Curve with Data-driven Solutions and Efficiency

      Our technology and digital transformation services at PSFK equip clients with the tools and insights needed to leverage data-driven solutions, optimization models, and emerging technologies to increase business value and efficiency. We help clients adapt to rapidly changing market conditions and customer expectations by enhancing and optimizing digital solutions based on user feedback and data analysis. Our strategic approach ensures clients stay ahead of the curve and maintain a competitive edge in their respective industries. Through effective communication and decision-making support, we enable our clients to make timely and well-informed decisions that align with their strategic objectives.


      Technology and Digital Transformation
    • PSFK iQ Business Intelligence Platform

      Unlock the Power of Insights and Innovate with Confidence

      In addition to our consulting services, we offer the iQ Business Intelligence Platform, a comprehensive resource designed to support your innovation journey. With access to over 400 trend research reports, you can stay ahead of the curve by exploring the latest developments in logistics, supply chain management, and customer experience. Our premium membership level goes a step further, providing you with a custom research paper service that delivers personalized insights tailored to your specific needs and goals each month. With PSFK iQ, you can make well-informed decisions, drive growth, and elevate your brand’s performance.

      PSFK iQ Business Intelligence Platform

    Contact Us Now

    As retail strategy consulting professionals, PSFK is a natural additional to your work with advisory services from Accenture Strategy, Bain & Company, Boston Consulting Group or McKinsey & Company. Find out more via or +1 (901) 295-9430
    Vendor Selection

    Vendor Selection

    The right partner, right now

    Let PSFK then match you with the right solution providers, start-ups and strategic technology partners to help you develop and build for now

    Trends Safari

    Trends Safari

    Visit trending retail and marketing innovation in Austin, London, Los Angeles, New York City and San Francisco.

    Check out the most progressive hot spots and learn from the local experts about the new ideas developing in their region.

    Expert Connection

    Expert Connection

    Meet industry experts for research, partnership and knowledge sharing

    PSFK will connect you to brand leaders and next generation consultants driving profitable growth through bold strategies and digital technology.

    Decide 'What Now?'
    with PSFK’s Comprehensive Advisory Services

    For nearly two decades, PSFK's Innovation Consulting & Research Services have guided changemakers at leading brands, retailers, and technology companies, including Apple, BMW, Google, Intel, Marriott, Microsoft, Nike, Samsung, Target & Walmart

      Connect with PSFK