Adolescence

Packaging & Product Engagement Vending Machine Concept Turns Instagram Into Real Life Products

"As Seen On IG" is a new pop-up vending machine that lets people "buy" likes, followers, and hashtags to promote an upcoming documentary

Analysis Interview: Neighborhood Goods Is Building A Different Kind Of Department Store For Millennials

Prioritizing community and storytelling over markdowns and sales per square foot, Neighborhood Goods has set out to disrupt retail in Plano, Texas

Technology Pioneer Of Humanability: Sixto Cancel

In an interview with PSFK, working in collaboration with Verizon, Sixto Cancel discusses how he is using technology for good with his work for Think of Us

Syndicated Teens Are Trading In Facebook For Platforms Like Snapchat And Instagram

The exodus began in 2015, aligned with the rise of YouTube, Instagram and Snapchat

Advertising Shazam's Cyberbullying Campaign Gives Victims A Voice

The song-identifying app detects an inaudible sound, then encourages teens to speak up about being bullied online

Gen Z Op-Ed: Brands That Score On Social With Gen Z Will Win Wall Street, Too

Meredith Chase, VP of client strategy at Swift, explains what standout social media means for a brand's bottom line with the rise of Gen Z consumers

Baby Boomers Interview: The Importance of Community Across Every Generation

PSFK's founder Piers Fawkes spoke with Colin Beavan on the PurpleList podcast about productivity, aging and the importance of community

Beauty Shiseido Sets New Makeup Trends With The Help Of High School Girls

The Japanese cosmetics company developed a new product line called Posme in collaboration with high school girls

Banks, Insurance & Financial Services Amazon Wants Teens To Shop More Independently

A new feature lets teenagers get their own Amazon account with better parental controls

Design Teen Focus Groups Helped Design These Hilariously-Named Condoms

In order to lower rates of STIs and teen pregnancies, nonprofit Diverse & Resilient used focus groups to grab young people's attention with condom wrappers

Retail 6 Ways To Ensure Your Brand Stays Relevant To The Customer Of The Future

Dan Clay, Lippincott Senior Innovation Associate, identified six shifts that will shape the customer of the future

Advertising Anthropologist & Design Researcher: The Societal Effect Of Aging In Japan And China

PSFK 2017 speaker and The Field Study Handbook author Jan Chipchase discusses how an aging society presents significant societal issues and opportunities for companies in China and Japan

Interview PSFK 2017 Speaker Interview: How Social Good Became The New Cool For Brands

PSFK 2017 speaker and youth marketing expert Bobby Jones discusses how brands can better incorporate social causes into their messaging

Fashion & Apparel The NFL Is Tapping Into Creative Talent Of Young Designers

PSFK attended an event co-hosted by NFL and FIT, celebrating design creations by several students