AI

Delivery & Logistics Retail Trends Playbook Excerpt: Making The Case For A Data-First Retail Strategy

As detailed in PSFK & Microsoft's 2020 Retail Trends Playbook, these three key trends explain the benefits of investing in a data-rich infrastructure and how retailers can best implement it

Beauty Pinterest Enhances 'Shoppability' With Full Ecommerce Automation

Pinterest is moving to completely automate its ecommerce Shop the Look function, marshaling AI to scale across the billions of images it shows Pinners

Brand Activation & Immersion CoverGirl Reinvents The Beauty Retail Experience With Times Square Flagship

Utilizing high-end technology and elevated customization opportunities, the progressive beauty retailer COVERGIRL opens its first flagship store with a fully immersive, innovative design to enable the ultimate shared beauty experience

Automotive Moby Psi Enables Off-Grid Retail With Staffless, Self-Driving Store Mobiles

Using technology to bridge classic convenience stores with modern buying behavior, Moby is taking the brick-and-mortar experience on the road and to remote locations

Retail Alibaba Marshals AI To Help Visually Impaired Customers Shop Online

The Chinese retail giant is offering a screen-reading program on its Taobao platform that can scan visuals and translate them into audio to better convey image-based information to blind or impaired-vision customers

Shopper Education & Assistance Gubagoo Platform Connects Auto Dealers With Customers Via Livestream, Chat And More

The conversational commerce platform is a digital solution built on live-chat and video streaming for a simpler auto buying experience, connecting shoppers with experts for direct info and advice

Fashion & Apparel AI Startup Helps Retailers Enable Visual Search Capabilities

Syte will provide online retailers with a visual search navigation tool that lets consumers shop by icon, catering to growing shopper preference fueled by social media for visual discovery

Loyalty & Membership Olay Helps Customers Track And Personalize Beauty Regimens With Digital Integrations

P&G recently debuted various connected beauty devices for multiple brands, several of which will help subsidiary Olay's customers track skin health through high-resolution selfies on its Skin Decoder, virtually trial products on the the Whips Simulator and more

Hotels, Hospitality & Travel United Air Passengers Can Check In Via Google Assistant

In addition to a flight check-in function created with United, Google will be adding hotel and translation services to its voice assistant

Merchandising & Curation Ulta's Digital In-Store Suite Allows Shoppers Personalized, Mess-Free Product Trial

The beauty retailer collaborates with YouCam Makeup developers to bring digital testing suites to its stores, using AI and AR to further merge physical, digital and emotional consumer experiences that cater to today's online-offline fluid shoppers

Advertising Amazon Shoppers Can Receive Free Samples Based On Their Data

Amazon is testing a program that lets its various featured brands like Maybelline or Folgers pay the etailer to send product samples to its consumers in accordance with the data Amazon collects regarding their preferences

Consumer Goods Future Shoppers Could Receive In-Store Shopping Assistance From An Avatar

Millie is the artificially intelligent sales associate capable of recognizing customers and holding conversations with them, offering retailers a digital alternative to human employees in the age of ecommerce

Home How Retailers Like Macy's And Saks Are Using Data To Generate Guided Gift Recs

Aiming to take the stress out of holiday shopping, brands are delivering custom product recommendations both in-store and online

Shopper Marketing & Promotions Lexus Markets Latest ES Model With Entirely AI-Scripted Ad

Demonstrating the potential of AI and machine learning in storytelling and brand engagement, the luxury car company created a commercial scripted by IBM's Watson artificial intelligence that drew upon 15 years of ad history from the brand