AI

Loyalty & Membership How New Privacy Laws Are Changing The B2C Relationship

An exploration of the new California Consumer Privacy Act (CCPA) and how it is a signal among many for companies to further transform their relationship with consumers into a partnership built on trust

Fashion & Apparel Fashion Brand Ruti Is Building The Hyper-Personalized Store Of The Future

The luxury brand is pioneering the next gen of seamless store experiences by letting consumers opt in to a facial-recognition and data-storing program for hyper-personalized curation

Shopper Education & Assistance Stitch Fix's machine learning helps personal stylists improve recommendations

Online personal styling service Stitch Fix uses AI and machine learning to provide its human stylists with insights that improve their recommendations to clients. By analyzing inventory patterns, Stitch Fix’s AI is able to uncover patterns in product fit and performance, such as 90% of customers reporting that an item is too small, and share these insights with the stylists in order to make better recommendations to their customers.

Merchandising & Curation Choosy fashion brand uses AI-based trend analysis and on-demand production to give shoppers exactly what they want

Fashion brand Choosy uses data to uncover trends on social media then quickly designs its own products based on the most popular styles and produces the items on demand. Choosy uses a combination of in-house style scouts and AI to analyze social media, looking at the items in posts that their shoppers have tagged with #GetChoosy, as well as celebrity Instagram posts that are gaining traction, in order to identify emerging trends. Choosy then designs items inspired by these trends, producing samples in as few as three days, and makes them available for shoppers to buy through twice-weekly drops on its website. Shoppers have only a few days to purchase the looks, which are produced to order and shipped to customers within two weeks of purchase.

Retail South Korean 7-Eleven customers can pay with their veins via a next-gen robot

Convenience store chain 7-Eleven introduced a next-gen robot dubbed Veny in its Seoul, South Korea, location. The AI-powered robot comes with the hand-pay system, which identifies individual customers by their veins, allowing customers to pay simply by placing their hand on the robot.

Cafe & Restaurant McDonald’s is using AI to personalize the menus of its drive-thru location

Quick-service restaurant chain McDonald’s is using AI to personalize the menus of its drive-thru location. Thanks to its acquisition of AI startup Dynamic Yield, McDonald’s can make hyper-targeted changes to its digital outdoor menu boards at individual locations.  Taking into account contextual factors like weather, time of day, traffic and popular items, the menu’s ‘decision technology’ can instantly rearrange the display to highlight specific items that may be most desirable to diners in that moment, as well as suggest items based on their current selections.

Food & Beverage Mastercard, Sonic and Zivelo trial AI-based voice ordering at select locations

Global payments company Mastercard has partnered with self-service kiosk technology provider Zivelo to trial AI-based voice ordering at select locations of the drive-in chain Sonic. At the drive-thru, guests place their orders with an AI-powered voice assistant, while an integrated digital menu display can be customized in real time, taking into account context, like weather, time of day, season and location, as well as specific customer preferences. The system aims to streamline repeat orders and use data to offer personalized suggestions and loyalty rewards that are more relevant.

Technology Lunchclub leverages AI and data to help users foster professional relationships

Startup Lunchclub leverages AI and data to help users foster professional relationships inside specific industries, setting them up for 1:1 meetings with the ideal connections. Each Monday, users receive an email asking them their preferred meeting times and places, then they receive their matches along with personalized introductions twenty-four hours later.

Delivery & Logistics Pinduoduo is building an AI-supported logistics data network to speed up deliveries

Chinese ecommerce company Pinduoduo is building an AI-supported logistics data network to speed up deliveries, automating warehousing, optimizing route planning and improving parcel sorting. It includes systems specifically designed for online sales of fresh produce, and uses data analysis to reduce spoilage by helping farmers identify the optimal time to plant and harvest different fruits and when they should be packaged and shipped.

Analysis How Brands Like Kellogg's Are Rethinking Merchandising With New Tech

With computer vision and VR, these retailers are overhauling their previous merchandising strategies and analyzing data to improve placement

Beauty Virtual Try-Ons Are Taking Over Fashion, Beauty and Lifestyle

Using state-of-the-art AR, VR and AI technology, brands like Walmart and Macy's are making the retail experience more personal and engaging

Features How Retailers Like Walgreens Are Using Tech To Personalize The Store Experience

With features like personal guidance and interactive displays, these brands are changing the way that customers shop and buy products in stores

Innovation How Brands Like Kraft Are Tapping Into Mobile To Drive Engagement And Sales

Harnessing the power of AI on mobile devices, these retailers are changing the way that customers discover and purchase products online

Case Study This AI-Enabled Travel Startup Helps Families Plan Stress-Free

tripAbrood is a new service that uses AI to search and book accommodations and travel for families, cutting down on time spent planning