Health How Cannabis Retailers Like Namaste Technologies Are Leveraging Digital-First Strategies

These four brands are using a tech-driven approach to make cannabis products, services and information more accessible and personalized for consumers

Beauty How Retailers Like Rent The Runway Utilize Consumer Data For Optimal Innovation

From PSFK's Accelerating Innovation In Retail report, here's how today's brands and retailers are using a data-driven approach to research and development

Advertising Stockholm Commuters See Billboards Personalized To Their Emotions

Pioneered by Clear Channel, Stockholm Metro's digital billboards will analyze consumer data to display art based on their current emotion

Video Do We Lose Our Sense Of Reality When Our Marketing Is Based On Lies?

Viacom executive Kodi Foster says that predictive models don’t work if the data they use is meaningless

Loyalty & Membership Customers Can Receive A Customized Skincare Regimen From AI Cleansing Device

A Scandinavian skincare brand created a cleansing device that doubles as a beauty advisor, using artificial intelligence to assess customers' skin and create a tailored skin regimen

Shopper Education & Assistance Healthcare Review Audits Entries To Deliver Authentic Critiques To Users

CareDash uses an algorithm to filter out bots and other unhelpful reviews to deliver accurate and transparent information, while also providing helpful resources on financial transactions betweens physicians and big pharma

Loyalty & Membership Subscription Service Uses AI To Curate Personalized Beauty Boxes For Members

By marshaling big data, Identité's algorithm can anticipate the best beauty products each user will need in particular locations at specific points in time, offering consumers next-level personalization within the beauty industry

Fashion & Apparel Instagram-Fed Algorithm Delivers Customized Looks To Customers

Choosy is a new type of fast-fashion for social commerce, searching Instagram for trendy fashion and making it ready for customers to wear in just two weeks

Design IKEA-Style How-To Guides For Computer Programmers

Well-known illustration style provides step-by-step instructions for key tasks

Children This Startup Wants To Bridge Gaps In Developmental Diagnoses

PSFK had a chance to talk to Dr. Sharief Taraman and Brent Vaughan from Cognoa about how technology may help with early detection

Retail This Startup Is Making The 'Perfect T-Shirt' Using A Personal Algorithm

Son of a Tailor creates bespoke T-shirts that cut down on clothing waste

Design An Algorithm Can Detect Depression By Looking At Your Instagram Posts

Researchers used machine learning to scan Instagram posts for mental health indicators, including color analysis and facial detection

Technology This Photo Book Was Curated And Annotated Using Machine Learning

Computed Curation used an algorithm to curate and write descriptions for a volume of 207 photographs

Food & Beverage Tea Infuser Brews The Perfect Cup Every Time Thanks To Smart Technology

The Teforia Leaf Infuser uses a series of algorithms to balance all of the necessary facets to make the best cup of tea possible