american eagle

Brand Activation & Immersion How Brands Like Walgreens Are Going Phygital With Interactive Store Merchandising

As reported in PSFK's Store Experience Design Debrief, here's how leading retailers are creating phygital store spaces using cutting-edge technology

Fashion & Apparel American Eagle Caters To Urban Gen-Zennials With SoHo Sneaker Popup

The apparel retailer hopes to drive engagement and foot traffic with an in-store popup featuring merch from resaler Urban Necessities, also strengthening its sustainability measures

Retail American Eagle Interactive Fitting Rooms Let Shoppers Request Items Virtually

The dressing rooms are equipped with technology designed to eliminate common shopping and fitting pain points like multiple trips between fitting area and store floor, allowing remote clothing request, recommendations and more