American Idol

Advertising Israeli Singing Competition Uses Real Time Fan Voting

Reality show increases fan engagement by revealing results during the contestant performances.

Innovation Coca-Cola & American Idol Crowdsource Star’s Next Song

Call Me Maybe songstress Carly Rae Jepsen has teamed up with the talent show and beverage giant.

Technology Music Platform Connects Unsigned Artists With Record Labels

Chartburst uses music industry connections to get popular new musicians a listen from record label scouts.

Gaming & Play Accounting Firm Hosts Firm-Wide $100K Contest For Big Ideas

PowerPitch from PricewaterhouseCoopers excites its employees to develop innovative ideas.

Simon Cowell Asks Fox To Move World Series To Make Room For New Show [Headlines]

American Idol maker reported to have asked TV network if they could move the World Series, so as to stop it conflicting with the X Factor roll-out.

Advertising McDonalds Employee Competition Encourages Inter-Organizational Opportunity

With a global network of potential superstars, McDonalds has integrated the American Idol concept into its internal marketing model.