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In-store augmented reality features animate products on virtual models and point shoppers to compatible items, bringing the most useful elements of online browsing to physical retail
June 18, 2018

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Xavier is a management and strategy consultant. As the founder of the BCG Detroit Office and former global co-leader of the automotive practice, Xavier has 20 years of experience, focusing on turnarounds and organization transformation, M&A, post-merger integration, growth strategies, innovation, go-to-market and digital. He advised the US Treasury on the restructuring of GM and Chrysler and the Fiat-Chrysler alliance, as well as GM's IPO. He also received numerous awards for consulting, including being named one of the "Top 25" most influential consultants by Consulting Magazine in 2012, and Turnaround Consultant of the Year in 2010.

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Specialties: digital media strategy, interactive strategy, social media, user research, brand/design strategy, community management, analyzing trends, trend forecasting, qualitative and quantitative research, biz dev, cultural insights, storytelling, content strategy

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